Service Management Brain (Powered by USMBOK)
Preview
Open in TheBrain
Welcome to The USMBOK Service Management Brain™
The Library
Bibliography
## Timeline
2003
Services Marketing - Integrating Customer Focus Across the Firm 6th Ed
Contents
Part 4 - Aligning Service Design and Standards
10. Customer-Defined Service Standards
Parents
Part 4 - Aligning Service Design and Standards
Children
Basing Standards on the Service Encounter Sequence
Standardization of Service Behaviors and Actions