Jerry
Preview
Open in TheBrain
Welcome! (start here)
States of the US
State Universities
University of Hawaii (1907)
Hawaii Faculty
Steve Vargo
Evolving to a New Dominant Logic for Marketing (2004)
Service-Dominant (S-D) Logic
Bob Lusch
Service-Dominant Logic (book)
Attachments
Service-Dominant Logic
Parents
Bob Lusch
Service-Dominant (S-D) Logic
Steve Vargo