CEE E-Com : Trust & Confidence

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        ecbook.pdf p153
      
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        2.6 Trust and Confidence
      
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        Trust and Confidence (T&C) are essential to and underpin any Electronic
      
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        Commerce application and real deployment. To achieve T&C requires not only
      
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        security technologies but also, and even more importantly, the technical and
      
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        organisational frameworks and infrastructures that make the deployment of
      
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        these technologies viable and consistent. In order to achieve this, the definition
      
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        of best practices should be pursued, by wide scale deployment and large-scale
      
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        trials with proactive capture of experience and lessons learned. Furthermore,
      
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        the adequacy and suitability of trust solutions should be verified with the
      
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        involvement of user communities and user organisations in the whole value
      
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        chain (here after generically indicated as “Users”) and in different business
      
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        sectors. Neither individual projects nor a fragmented and diverse ensemble of
      
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        projects could accomplish this.
      
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        Regarding security, all commercial transactions require a high degree of secu-rity.
      
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        This is particularly relevant when, as in an Internet-mediated e-commerce
      
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        environment, the transaction happens with no physical contact over an anony-mous
      
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        global network. Trusted means of identification and of proof of transac-tion
      
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        must be developed. In this context, a clear regulatory and legal framework
      
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        is a necessary complement. The projects in this category evaluate different
      
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        technological solutions to the problems of secure transactions between distant
      
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        parties over networks (firewalls, identification, authentication and others).
      
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        The T&C cluster will offer projects the possibility to participate in an initiative
      
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        that will bring the “Users” and their requirements closer to them. The cluster will
      
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        both develop coherent pictures of the results and lessons learned in projects
      
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        and in real life pilots and trials as well as consolidate the “Users” requirements
      
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        as distilled from targeted and focussed investigations and studies. The under-standing
      
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        being achieved by the level of matching or mismatching between
      
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        requirements and proposed solutions would be beneficial and stimulating for all
      
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        members of the cluster. The cluster will act as focal point for communication
      
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        with, for example, the European Internet Forum and CEN/ISSS.
      
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        Some examples of projects relevant to this cluster are given below.
      
      
        
      
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