HC Mkt Course
Preview
Open in TheBrain
Health Care Marketing
Week # 4 - Detailed Syllabus
8. Inbound Marketing
Parents
Health Care Marketing
Week # 4 - Detailed Syllabus
Children
1. What is SEO? (4 min)
2. How do search engines rank pages? (10 min)
3. Key word strategy for high potential customer targets (4 Min)
4. Key Word Research - Target versus Hit Rate
5. On-Page Optimization - Key Word Targeting (15 min)
6. Website Architecture & Internal Links
7. Best practices for redirects
8. Best practices for errors pages
9. What is Content Marketing
Life Time Customer Value
What is Inbound Marketing?