Open in TheBrain

Service Design

<p>Service design</p>

<p>&nbsp;</p>

<p>A way of developing the systems that all contributed to user experience.&nbsp;</p>

<ul>

<li>Time is a significant element.</li>

<li>The brand (marketing promise) is another element.</li>

<li>services may be abstracted, sequences of interactions over time (touch points)</li>

<li>services evolve after implementation so iteration of the design is integral to this method</li>

<li>draw out the invisible or intangible points experienced by the user and visualises them</li>

</ul>

<p>&nbsp;</p>

<p>Service design draws on many methods and is at best done as a collaborative process&nbsp;(interdisciplinary, user and stakeholder participation)</p>

<p>&nbsp;</p>

<p>Reading:&nbsp;</p>

<p>Kimbell 2011</p>

<p>Sleeswijk Visser 2013</p>

<p>Stickdorn and Shcnieider 2011</p>

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