Help: Actionable Knowledge
<h1>Overcoming Knowledge Barriers</h1>
<p>There's a video! (coming soon)</p>
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<p>As Woodrow Wilson noted, "there is no idea in our heads that hasn't been worn shiny by someone's brain." That certainly goes for climate change. </p>
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<p>Whether with regard to the problem . . . .</p>
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<p><img src=".data/md-images/1bf6ba90-b652-4d22-969f-8f11cd614f76.png" alt="" />
Or solutions . . . .</p>
<p><img src=".data/md-images/e1de44c7-04d4-4c90-8a3d-0bc3a961a574.png" alt="" /></p>
<p>Or climate futures . . . </p>
<p><img src=".data/md-images/29efdd0c-ccb6-4a27-9761-b80beb0dea37.png" alt="" /> </p>
<p>Google “climate change” and you’ll get almost 500 million hits in less than a second. Indeed, almost any climate-relevant search term will generate millions of hits. That’s an overwhelming amount of information. It isn't a surprise that most people involved with climate change have given up trying to track and understand more than a narrow slice of the problem.
We’ve all experienced actionable knowledge moments, when a particular piece of information causes a light bulb to come on in our heads. Early in our climate work with a Fortune 100 company, for example, we realized that the company’s decision-makers saw climate change only as a CSR issue, not a material business issue. We changed course to explore how climate change and/or climate policies might influence the company’s global business model. The image below ended up on the screen, mapping out expected changes to Western fire regimes as temperatures rise (including an almost 700% increase in annual area likely to burn in parts of Colorado).</p>
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<p><img src=".data/md-images/f433a511-dcc6-4e51-bf60-aec53ad1378e.png" alt="" /></p>
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<p>A light bulb came on for several executives around the table; they immediately saw the implications of such changes for power lines, supply chains, and subsidiaries across the region. This one image changed the whole conversation, and led to the company’s first climate change scenario planning exercise. It was climate change actionable knowledge for them. </p>
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<p>Just as there is almost infinite climate information available today, there is almost infinite actionable knowledge available. The problem is that there is no one-size-fits-all when it comes to actionable knowledge, and the "right" knowledge rarely gets to the right decision-maker at the right time. The Climate Web is designed to help change that.</p>
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<p>To explore the topic of Actionable Knowledge in more depth, including access to multiple videos, you can work your way through the thoughts in the Plex at left. </p>
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