Learn2 Write a Business Plan - Step 3

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                          Learn2 Write a Business Plan
      
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                          (Continued) 
      
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                                    Outline the essentials 
      
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                          No matter what your racket, a standard business
      
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                          plan includes the following 11 sections: 
      
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                             1.Executive Summary 
      
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                             2.Investment Opportunity 
      
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                             3.Company/Product Analysis 
      
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                             4.Industry Analysis 
      
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                             5.Market Analysis 
      
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                             6.Marketing Plan 
      
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                             7.Development Plan 
      
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                             8.Manufacturing/Operations Plan 
      
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                             9.Management Team 
      
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                            10.Financial Plan 
      
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                            11.Appendices 
      
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                          Begin your plan with a brief, one- to two-page
      
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                          summary, devoting a short paragraph to each
      
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                          section of the entire plan. This executive
      
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                          summary helps potential investors quickly
      
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                          decide whether they want to study your ideas
      
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                          further--so make it enticing. Emphasize your
      
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                          strengths as an organization, the ways you differ
      
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                          from the competition, and how you can
      
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                          realistically reach a potentially large, untapped
      
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                          market. Include contact information here so
      
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                          investors can reach you if they're interested. 
      
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                                              Step 4 
      
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