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an 12 24 mojo

I was a rotten high school student, a shirker and smart-ass of the first rank. I even found myself purged from a typing class for bad behavior—an event I regret to this precise moment, since touch-typing is obviously a convenient skill for someone in my profession. Afterward, I had to choose another "elective." Naturally, I seized upon home economics—in which, I hoped, I'd spend my time amusing girls with wisecracks and whipping up desserts from boxed mixes. If memory serves, that's exactly how it played out—especially the bit about the just-add-water confections. Mmmm, instant cake.

In other words, I retained just as much from my home ec class as I did from my failed stint as a student of the keyboard: which is to say, nothing. Yet Ruth Graham's recent Boston Globe essay "Bring back home ec! The case for a revival of the most retro class in school"strikes me as spot on. Graham isn't talking about the home ec of my misspent '80s youth, nor that of quaint stereotypes featuring "visions of future homemakers quietly whisking white sauce or stitching rickrack onto an apron."

She means a revitalized, contemporary home economics for all genders, one capable of at least exposing youth to basic skills that so many adults (i.e., their parents) lack: "to shop intelligently, cook healthily, [and] manage money." And I think such a reimagined home ec should move from the shadowy margins it now occupies—the field has been rebranded as "Family and Consumer Science," Graham reports—and become mandatory for all high school kids, and—why not?—even elementary school ones.

I have witnessed firsthand the vexed state of basic cooking skills among the young. When I helped run the kitchen at Maverick Farms for seven years, I noticed that most of our interns couldn't chop an onion or turn even just-picked produce into a reasonably good dish in a reasonable amount of time. And these were people motivated enough about food to intern at a small farm in rural North Carolina. If I had their cooking skills, I'd be tempted to resort to takeout often, just to save time.

It's true that in my home ec class nearly a quarter century ago, we weren't taught how to handle a knife or follow a simple recipe for a from-scratch dish. But home ec wasn't always so vapid. Graham points to New York Times reporter Michael Moss' great 2013 book Salt Sugar Fat, which contains a brief history of the home ec trade in US public schools.

The convenience food industry that's so powerful and entrenched today was just taking root in the 1950s. And as it began to aggressively market its products to a growing US middle class, it "faced one real obstacle," Moss writes: the "army of school teachers and federal outreach workers who insisted on promoting home-cooked meals, prepared the old fashioned way."

Home ec teachers explicitly battled against the industry's claims of convenience, Moss shows. In 1957, he writes, the American Home Economics Association conducted a demo pitting a commercial cake mix against a homemade batter, Moss reports. "As reported in the association's journal, the homemade cake not only cost less and tasted better, it took only five more minutes to prepare, cook, and serve." Plus the batter could be made in advance and stored, "for quick parceling out when a cake was needed." Home-ec teachers also schooled their charges in frugal shopping, teaching them to "avoid buying things they didn't need."

Graham drops a bit more history:

If any single person could be said to be the founder of home economics, it is the formidable Ellen Swallow Richards, a Bostonian who was the first woman admitted to MIT. She served as the first president of the American Home Economics Association and was instrumental in coming up with the term "home economics," officially adopted at a conference "for the betterment of the home" in 1899, just in time for the dawn of a scientifically minded century. Though it may now seem impossible, the discipline was originally rooted in progressive and even feminist thinking. The idea was to bring scientific rigor into the home, and to professionalize women’s domestic work, bringing dignity and efficiency to both.

To rebuff this cadre of holdouts within America's schools, the food industry mobilized in two ways, Moss reports. First up was rolling out a school marmish figure called "Betty Crocker"—invented by the marketing department of the company that would become General Mills to extol the wholesomeness and ease of processed crap. The other move was a kind of leveraged buyout of the home ec trade itself: first by pouring money into grants and fellowships for the American Home Economics Association—$288,250 in 1957 alone, Moss writes—and then by "sponsoring candidates for the organization's top leadership posts, candidates who would bring a decidedly pro-industrial view to home economics."

And that is how home ec became the piece-of-instant-cake elective that I so idly enjoyed in the '80s.

But imagine a home ec that taught basic skills like how to prepare a simple pureed vegetable soup, whip up a quick, easy, and much-cheaper-than-bottled salad dressing, or stock up a pantry with inexpensive bulk staples?

Food isn't the only sphere in which millions of American adults—and the kids they are raising—find themselves swimming in a sea of ignorance, at the mercy of an industry peddling dubious wares. Another one is personal finance, as Helene Olen shows in her indispensable 2013 book Pound Foolish. Over the past two decades, what Olen calls the "personal finance industrial complex" has fooled Americans into such follies as leveraging their futures with deceptively pricey credit cards, dumping hard-earned savings into that casino called the stock market, and buying houses they can't afford and too often can't hold on

In doing so, the industry has made personal finance into something that seems impossibly complex—what the hell is a variable annuity?—and then presented gurus who simplify it along lines convenient for itself. All of that is nonsense, Olen shows. After an interviewingher about what he sees as the "financial industry's most basic dilemma," that the "best advice fits on a 3×5 index card and is available for free at the library," University of Chicago social scientist Harold Pollack actually scribbled out that card. Check it out—it's mostly about saving as much as possible and avoiding the fees of Wall Street charlatans. If those simple principles could be drummed into the heads of high school students, imagine the misery that could be avoided. And what better forum for it than new-wave home ec? After all, the home ec curricula of yore included lessons on household finance.

A revived curriculum could be broader than just food and money, Graham notes. "Even sewing is gaining a certain relevance, as consumers grow increasingly wary of disposable garments made in unregulated factories overseas," she writes. "An ambitious class could also include things like basic household plumbing or car repair." I certainly could have used those skills (though auto mechanics have gotten so complex that I think "How to choose a reliable car you can afford—or get by without one altogether" might be a better theme.)

The main obstacle between where we are now and home ec nirvana is funding, as Graham notes. Public school systems are so strapped that they're already slashing equally worthy classes like art, music, and PE. But producing generation upon generation of people who don't know how to feed themselves healthily or manage their finances is generating massive, cascading societal costs—and the pennies we pinch by not revitalizing home ec seem like a classic false economy, much like those boxed cakes the food industry was already peddling by 1957


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https://www.triplepundit.com/story/2015/back-basics-when-ben-jerrys-dropped-rbgh/58011

when two childhood friends, Ben Cohen and Jerry Greenfield, started Ben & Jerry's in 1978, they operated out of a renovated gas station in Burlington, Vermont. This small company with a big personality served up novelty products with witty names, such as Chubby Hubby, Cow Power and Holy Cannoli. Chubby Hubby was later renamed in 'Hubby Hubby,' to voice support for same-sex marriage.

This is just one of many examples of how Ben & Jerry's has created a rich brand personality by standing by its social and environmental values. The company embraces its three-part mission: to make fantastic ice cream, manage for sustainable financial growth and make the world a better place. This triple-bottom line approach to business allowed Ben & Jerry's to become what Brad Edmondson described as "one of the most iconic mission-driven companies in the world" in his book, "Ice Cream Social: The Struggle for the Soul of Ben & Jerry's." The company even occasionally put financial goals below its commitment to food safety.

The fight against rBGH

In 1989, Ben & Jerry's came out in opposition of recombinant bovine growth hormone (rBGH) or recombinant bovine somatotropin (rBST), developed by the agricultural biotech company Monsanto. This genetically engineered hormone is given to cows to increase milk production by up to 30 percent, but sadly it has numerous known negative effects on cows and humans alike.

Cows treated with rBGH show a significant increase in health problems, including a greater risk of lameness, udder infections (commonly treated with antibiotics) and serious animal reproductive problems. Some studies have also linked rBGH to concerning human health effects, including the development of certain tumors and prostate, breast, colorectal and other cancers.

Even though rBGH brought the price of milk down, Ben & Jerry's didn't want any of it.The ice cream men decided to continue to source milk from St. Albans Cooperative, a co-op with 450 family farmers. The ice creamery paid a premium to exclusively purchase milk from farms that took a pledge not to use rBGH. Ben & Jerry's showed its large personality when it took the bold step of not only sourcing milk without rBGH for its own products, but also publicly opposing its approval and use. The company made these decisions because it was the right thing to do, even if it raised the cost of production.

Stealing headlines with a social mission

But the socially-minded dessert makers wanted to have some fun along the way. The company decided to make a splash with its public opposition, too: "Ben & Jerry's launched their rBGH-free label on the same day that Monsanto made rBGH commercially available, and they basically hijacked the story," Brad Edmondson explained. "They gave reporters a quick and easy way to summarize the anti-rBGH discussion. They stuck to that and were very vocal about it, and the coverage was not what Monsanto hoped it would be."

Consumers bought into the branding so this decision did help to boost sales, despite the increased cost of production. But it wasn't all smooth sailing.  The Attorney General of Illinois and several other states initially prohibited Ben & Jerry’s from mentioning rBGH on their product labels, which effectively meant the ice cream couldn’t be sold in those states.  But Ben & Jerry’s fought back: they sued and won the right to sell products with the rBGH-free label everywhere.  Ben & Jerry's sued the city of Chicago and the state of Illinois, later winning the right to label their products as rBGH-free.

"Ben & Jerry's used their reputation to take a political position that no one else could have taken as effectively," Edmondson said. "It was the use of brand equity to push social change, and it had only had been done a few times before and not on this scale. It was a huge wake-up call to people, and it helped get the socially responsible business movement into gear."

It is consistent with the Ben and Jerry's brand to be vocal and unstoppable when confronting issues the company is passionate about, which likely led to the demise of rBGH sales. By 2007, a mere 17 percent of  U.S. cows were treated with rBGH, and the hormone was banned in many countries, including Canada, Japan, Australia and the European Union, showing Monsanto's product was a failure. According to Janice Neitzel, principal of Sustainable Solutions Group and a responsible animal protein consultant, consumer demand is fueling the sales of rBGH-free products.

“For close to a decade, U.S. consumers have said they don’t want growth hormones like rBGH in their milk, as evidenced by the tremendous sales growth of organic milk, which forbids the use of rBGH,” Neitzel said.

New parent company, same long-term sustainability values

Beyond rBGH, Ben & Jerry's food safety story has taken some interesting twists and turns. In 2000, the British-Dutch conglomerate Unilever bought Ben & Jerry's for $326 million, making it a a wholly-owned autonomous subsidiary. However Ben & Jerry's continues to trumpet social causes, even those that conflict with its parent company's position.

For example, Ben & Jerry's supportsVermont's efforts to label genetically modified organisms (GMOs), while its corporate parent does not. The negative PR threat of trying to silence outspoken Ben & Jerry's has allowed the company to maintain its corporate values, despite the difference of opinion.

Now Ben & Jerry's is producing flavors sourced with non-GMO ingredients, and encouraging consumer's right to know with a "labelizing it" campaign. Its sense of humor and values have not faded, and Ben & Jerry's continues to be the poster child for social responsibility, although some activists are skeptical given its corporate parent.

"Ben & Jerry's has recently completed a very extensive and arduous process that get GMOs out of all their ingredients, and there are something like 110 ingredients in their products," Edmondson said. "That was another enormous commitment of resources and time. The effect on the bottom line is debatable, but the effect on the brand is clear."

Ben & Jerry's has led the way as a brand with purpose, showing other companies that it's possible to do the right thing -- even if it isn't always the easiest financial call.

ref

jun 2014

https://www.triplepundit.com/story/2014/big-food-battles-vermont-over-gmo-labeling-law/42906

The recently launched, four-pronged suit against the state of Vermont’s genetically modified organism (GMO)-labeling law comes as no surprise. Last week, a group of the country’s largest grocery organizations filed suit against Vermont for its passage of a law (Act 120) requiring all manufacturers to label those products that contain GMO ingredients.

Big Food four stand up for GMO

The four “Big Food” companies -- the Grocery Manufacturers Association(GMA), the Snack Food Association, the International Dairy Foods Association and the National Association of Manufacturers -- allege that Vermont’s newly minted law contravenes federal law and cites the First and Fourteenth Amendments, the right of free speech and the commerce clause. It also cites the due process clause of the Fifth Amendmentfor Act 120’s “vagueness” in its prohibition of the use of certain words, such as natural, and other descriptors that the Vermont law has deemed confusing to consumers.

The plaintiffs defend their suit based on four counts relating to labeling mandates, alleged marketing restrictions and violations of the commerce clause. They have argued that Act 120 imposes unreasonable requirements on food manufacturing companies, which would be required to amend the labels on thousands of products before the act goes into effect on July 1, 2016.

GMA: The consumer already has the tools

They also assert that the state has acted beyond its capacity and that provisions already exist at the federal level for the consumer to make informed decisions, called the Organic Food Production Act.

“The Act appears not to recognize that the USDA has established the very system that the Act suggests is missing. Under the USDA’s “certified organic” program, food that qualifies for the certified organic label cannot be produced using GE plants or GE derived ingredients,” says the suit. It also suggests thatvoluntary labelingthrough programs like the Non-GMO Project already provides a voluntary method for consumers to select foods that don’t contain GMOs.

The power of commerce

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It’s no surprise that the plaintiffs have hinged this suit on the powers of the federal commerce clause. It’s a popular tactic these days, as North Dakota demonstrated last May with its controversial suit against Minnesota’s New Energy Act}:. At the same time that Vermont’s GMO-labeling bill was moving through the state legislature last April, another issue was being fought out in Minnesota district court that would virtually upend the state’s efforts to regulate the purchase of “dirty” coal power. Stating that the New Energy Act regulated issues that were under the purview of the federal commerce clause, U.S. District Court Judge Susan Richards Nelson enjoined the state from enforcing parts of the law, effectively stalling some of the boldest efforts made to date to curb carbon emissions by power companies. In effect: Minnesota’s clean energy law conflicted with the Constitution.

In both situations, the power of the consumer to decide what is sold within his or her state has been placed at odds with federal agencies which many states say are failing to step up to the demands of their constituents – despite voters’ efforts to get federal laws enacted, first. In the case of GMA et al vs. Vermont, the plaintiffs allege that consumer desires and voting bloc expectations aren’t enough reason to provide manufacturing transparency.

Federal organic laws: A chicken-and-egg story

Interestingly, although the suit mentions the “certified organic” program, it fails to mention that federal organic laws were actually the outgrowth of enforced state regulations in California. This leads to a quandary not unlike the chicken-and-egg story: If states don’t have the right to regulate the foods imported and sold within their borders (except when there are proven safety issues at hand), then why has California been successful in regulating food production through laws enacted by the ballot box? And why did the federal government think it was such a great idea to pattern the majority of its regulations after California’s already-enforced laws?

The suit also doesn't mention the fact that a fair number of states have their own organic certification programs and regulations in force, which the USDA points out, "may also add more restrictive requirements due to specific environmental conditions or the necessity of production and handling practices in that State."

Where's Monsanto?

When this suit was announced, a number of advocacy groups jumped on board to alert consumers that “Monsanto had launched a suit against Vermont." Most publications do, in fact, point out that the suit is being launched by four associations, but few advocacy groups or publications have asked why Monsanto’s name is conspicuously absent from the lawsuit.

While advocacy organizations have worked hard over the past few years to link Monsanto to the GMA, the association has worked just as hard – particularly recently – to limit information about its membership, or whether Monsanto is in fact a voting member.

The list of plaintiffs on a court document such as this speaks volumes about the strength that a suit may have, but it also says a lot about just what those who fund its launch is expecting from the public, and what they may feel could be most vulnerable if consumers really don’t agree with their principles. The fact that the four associations are fighting the good fight for Monsanto’s interest but haven’t mentioned Monsanto’s membership unfortunately may not make it any easier for consumers to swallow the concept of GMO engineering.

And, as the suit has boldly pointed out, American consumers are quite adept at finding ways of moving away from products they don’t trust. With a rising number of countries rejecting or restricting GMO food manufacture and/or imports, clear labeling laws may turn out to be the easiest and least expensive compromise for all sides.



https://www.alternet.org/2020/05/some-companies-are-using-bailout-funds-to-make-jobs-permanently-disappear-and-those-human-workers-are-not-coming-back-historian/

HNN singer

The federal Coronavirus bailout contains no restrictions on corporate investment in automation. That may be the most serious long term consequence of the pandemic.

It is widely reported how weak the federal guidelines are for use of Corona virus bailout funds. Most of the restrictions that require businesses to use taxpayer provided bailout dollars to retain their workforces were placed on small and medium sized operations. Enforcement mechanisms are weak, if non-existent. Businesses self-certify they made a good faith effort. Essentially, they expected to operate based on the honor system.

Large corporations are not even required to abide by these considerations. The bailout law is supposed to prevent corporate stock buybacks and excessive dividend payouts, and set limits on executive compensation, but the Secretary of the Treasury can waive these restrictions to protect the national interest, and Donald Trump has announced he has no intention of reporting to Congressional oversight committees. No employee protections are specified in the law and there are no restrictions on corporations using the money to invest in technology that replaces workers.

The almost half a trillion federal dollars targeted to bail out large corporations will be administered by Federal Reserve banks. But Fed officials are backing off from requiring these companies to protect their workers. In addition, direct Federal Reserve loans, which add billions to the corporate honeypot, come with no strings attached at all on how money will be used.

If you think corporations will act honorably to protect workers, you don’t understand American capitalism. Following the 2008 Wall Street and banking collapse, companies used federal bailout dollars to give corporate executives over one and a half billion dollars in salaries, bonuses, stock options, and benefits. Goldman Sachs, which received $10 billion from the federal government, then paid its President and CEO nearly $54 million.

Historically, war-profiteering has always been a particularly lucrative opportunity for corporations to enrich themselves at public expense. During the American Civil War, corporate America sold defective weapons and shoddy uniforms and shoes to the Union Army. During the Spanish-American War it sold spoiled or “embalmed beef” to feed the troops. Cost-plus contracts were introduced during World War I and continued during World War II. United States Major General Smedley Butler estimated that during the first World War, the United States government spent $16,000,000,000 on equipment and supplies that had “no relevant use in the war effort.” During World War II, a Special Senate committeeinvestigating the National Defense Program headed by future President Harry Truman reported that companies with the largest volume of war business increased their profits tenfold. Truman labeled some of the war profiteering as “treason.”

More recently, Pentagon auditors challenged more than a billion dollars in excessive spending and improper billing by Halliburton, which received non-competitive Defense Department contracts during the outsourced war in Iraq.A Congressional oversight committee estimated between $30 and $60 billion in contract fraud during the Afghan and Iraq wars.

In this crisis, stock market analysts celebrate the seeming paradox of stock price recovery while unemployment soars. They expect record unemployment will place pressure on the federal government to provide corporations with even more financial giveaways and low-cost loans.

Wartime corporate profits have frequently been used to mechanize production, increasing corporate wealth at the expense of workers. This happened in bituminous coal mining, my area of study, after both World War I and World War II. While the long-term impact of new technologies on overall employment may be positive, it is definitely negative for displaced workers and their families like 18th century British weavers, 19th century blacksmiths and carriage-makers, and post-World War II longshoreman and typographers, who live, eat, and have to pay rent or mortgages in the short term. Automation today projects as much worse than in past eras, not just threatening specific industries, but the nature of human work itself.

Currently, 15.6 million retail workers and 5.2 million warehouse workers, who together made up almost 15% of the American workforce before the Corona virus pandemic, are at the greatest risk of replacement by robots by corporations using unregulated federal bailout dollars.

Before the Corona virus pandemic, companies were increasingly using robots to replace human workers at call centers, warehouses and grocery stores. The corporate goal: cut labor costs and improve profit. Using the excuse that they are protecting humans from infection, companies are expanding automation. According to one tech company, retailers are now using “autonomous floor care robots” to replace humans doing 8,000 hours of daily work, a 13% increase from two months ago. Once an investment is made in purchasing these machines, human workers are not coming back.

The Giant Eagle supermarket chain, one of the largest privately held corporations in the United States with 32,000 employees, is using robots to keep track of inventory, supposedly freeing its employees to disinfect and sanitize store surfaces and process deliveries. But once the pandemic subsides, shelves won’t need to be disinfected, pressure for deliveries will decline, and the robots will still be there managing inventory.

Walmart employs 1.5 million workers, making it the United States’ largest private employer. It is partnering with Bossa Nova Robotics and researchers at Carnegie Mellon University to design a shelf-scanning robot to use in its stores and warehouses. One prototype operates 365 days a year without lunch breaks, vacations, or sick days, and takes only short time-outs to recharge its batteries. It scans shelves with a high-resolution camera and reports out-of-stock items for reordering.

Amazon employs more than 1.1 million Americans. In 2012, Amazon purchased a robotics company that developed mobile robots that read barcodes and collect and transport products in its huge warehouses. It also sponsors an international contest where robotics teams compete to create the fastest and most efficient robots. InDecember 2019, Amazon had more than 200,000 mobile robots in operation. Human workers are expected to keep pace with the robots if they want to keep their jobs. Injuries have increased along with productivity, but they may decline soon as Amazon introduces a new generation of robots that can pack items for shipping and replace more workers.

A major force in efforts push to replace humans with machines is the McKinsey consulting firm. McKinsey claims grocers could enhance their profits by reducing “the pool of labor hours” by as much as 65% using currently available automation technology. If McKinsey recommends something, it cannot be good for American workers.

According to a McKinsey Global Institute report, retail will not be the only work area dramatically impacted by automation: “currently demonstrated technologies could automate 45 percent of the activities people are paid to perform and.. about 60 percent of all occupations could see 30 percent or more of their constituent activities automated.” This was written before federal Coronavirus funding started to pour billions of dollars into technological research and the corporate acquisition of automated machinery.

Public attention therefore cannot just be about hunkering down and surviving the Corona virus. Democratic Party attempts to extend unemployment insurance during the pandemic, while vitally important, do not address what will happen when companies use bailout funds to make jobs permanently disappear. It is time to get very serious about planning for the post-pandemic world of work.



https://www.alternet.org/2020/01/inequality-in-the-trump-economy-just-keeps-getting-worse/

CEOs make more in first week of January than an average salary. Here’s the solution

Tobore Okah-Avae, The Conversation

Nobody else, apart from CEOs, has enjoyed a similar rise in their fortunes since the 1980s.

no lnx

Inequality in the Trump economy just keeps getting worse

Written by Sher Watts Spooner / Daily Kos January 5, 2020

Every month when the Bureau of Labor Statistics releases its monthly jobs report, Donald Trump and Republicans crow about the economy and the low unemployment rate. And every month, too many Americans wonder when they’re going to start feeling the effects of that “great economy.”

A recent study on poverty and a new way of measuring the quality of jobs show the shallowness of GOP claims about the U.S. economy. Poverty went up in at least one county in every state, concentrated in rural areas and the South. And a new system of measurement called the Job Quality Index shows that, although there are jobs available, for the most part, they aren’t jobs that pay well and aren’t career jobs for the long term. Often, they don’t even employ workers for a full 40 hours a week.

Combine that with the disastrous effects of the Trump tariffs and the trade war with China, especially how that trade war hurt U.S. manufacturing; the surge in bankruptcies of small farmers; the fact that American consumers now have a record $14 trillion in debt; and the 2017 GOP tax reform scam that turned into a windfall for big companies instead of helping everyday Americans, and most of us don’t feel that we’re better off than before Trump became president—a benchmark used by challengers in nearly every election.

Don’t forget that, after the GOP House and Senate passed and Trump signed the tax overhaul in late 2017, Trump’s message to his rich cronies at Mar-a-Lago gathered for the Christmas holidays was, “You all just got a lot richer.”

That was not a message that trickled down to average Americans. The supposed tax savings didn’t do much trickling down for them, either. Since the country started coming out of the Great Recession in 2009, the overall U.S. poverty rate has decreased. But between 2016 and 2018, the poverty rate grew in 30% of counties across America, according to data from the U.S. Census Bureau.

As a story from HuffPost put it:

The counties with the biggest jumps in poverty ranged across the political and demographic spectrum: from 97% white and solidly Republican-voting Carter County in Kentucky to black-majority, Democratic Bullock County in Alabama.

Most of the biggest increases were in areas both rural and Southern. Those areas generally had residents who lacked job training and skills and industries that suffered downturns.

Those industries included the coal industry in many of those poverty-stricken areas. Coal output has decreased by 27% in the last five years, and 50 coal power plants have closed across the country since Trump became president. That’s good news for the environment, but bad news for those counting on coal mining for a paycheck. It’s also a betrayal of one of Trump’s main promises in coal country.

But the unemployment rate is only 3.5%. That’s got to be great, right? Actually, considering the kinds of jobs available—and the fact that wage growth is fairly stagnant—not so much. And this isn’t a recent phenomenon.

The U.S. Private Sector Job Quality Index, or JQI, is a new economic indicator developed by academic economists that measures desirable higher-wage/higher-hour jobs versus lower-wage/lower-hour jobs. Job quality is defined as the weekly dollar-income a job generates for an employee. A paper defining the system and explaining why the detailed indicator is a more accurate reading of the economy is available at this link.

The paper’s conclusion reiterates the fact that U.S. manufacturing jobs have “declined dramatically in the last three decades,” and replacement jobs are poorer-paying, service-sector jobs with no guarantee of job stability or even a full work week. There also has been a “massive loss of market share, revenue, and jobs to foreign manufacturers.”

An important question surrounding the decline of manufacturing is whether those leaving manufacturing are transitioning into better or worse jobs. …

With other countries targeting what they see as high-value industries, the US is not just in danger of, but actually has been, forced into greater reliance on low-value, low-growth industries, offering lower-wage, lower-hours jobs. The success of superstar companies like Google or Apple or Pfizer should not blind us to the fact that today Leisure & Hospitality is our largest sector with 14.7 million non-management employees. It’s a sector that pays  such workers $16.58 an hour and the average worker works just  25.8 hours a week — resulting in average weekly income of $428. …

When all that a country has left is the domestic manufacture of processed foodstuffs, you end up with a lot of unhealthy and unwealthy workers who are in dire shortage of security, much less dignity. A republic that offers no better than this cannot long endure.

“When U.S. unemployment is at a 50-year low, why do so many people have trouble finding work with decent pay and adequate predictable hours?” asks a story from Forbes on the JQI. Answer: Few non-specialized good jobs are available.

Tens of millions of working-aged Americans are still not formally employed and have no apparent interest in sending out a resume. If the job market is so hot, why are so many people sitting on the sidelines? One frequently cited explanation is the growing proportion of older generation workers. Now we have another more important element. Workers don’t re-enter the workforce because many of the jobs themselves are rotten. …

Many looked to the category of jobs known as Professional and Technical Services as a path for the economy to “move to higher ground.” Professional and Technical Services were supposed to offer high pay, growth in employee numbers, and an opportunity to increase productivity. In fact, the JQI does report that employment is up 41% in this sector and the average weekly pay for non-managerial workers of $1,575 exceeds the pay of many other industries. But that’s not enough to rescue what the economy lost in manufacturing.

To recap:

Many of the jobs available are poorer, with stagnant wages and little job stability or full employment guarantees.

The tax bills of many big companies ended up being even smaller than what was anticipated in the GOP tax scam law. This has caused a ballooning federal deficit that could reach $1 trillion in 2020.

Trump’s trade war with China led to a loss of U.S. manufacturing jobs and higher prices. No matter what he claims about a new agreement, it’s not a done deal, and it’s only “Phase One” of a partial deal with few specifics released.

After Trump’s tariffs against China, China retaliated with tariffs that were devastating to U.S. farmers. Despite $28 billion in farm subsidies in the last two years (many of which went to large agriculture suppliers, some foreign-owned), farm bankruptcies surged, especially in the Midwest.

The record $14 trillion in debt that Americans owe is spread across mortgages, auto loans, credit cards, student loans, and other forms of debt. By themselves, student loans make up $1.5 trillion of the debt total. And medical costs are still growing faster than income—medical costs have gone up 33% since 2009.

It doesn’t matter if the stock market had its best annual gain in six years. When only those at the top are benefiting from those stock market gains—not every worker has a 401(k) or fat IRA account—then there’s no trickle down from a bloated stock market. Although 20 states and 26 cities and counties are raising the minimum wage in 2020, the federal minimum wage of $7.25 an hour hasn’t gone up since 2009.

This is a message that all Democratic candidates should be repeating over and over, whether they’re running for president, the House, the Senate, or a state office: The Trump economy isn’t helping most Americans.

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2x? 2012

http://www.reuters.com/article/us-usa-foodlobby-idUSBRE83Q0ED:{2012:(style="background-color:#ffff66;"):}:0427

James H. Davidson believes in the First Amendment. The former college newspaper editor turned lawyer turned Senate aide is now one of the most powerful lobbyists in Washington.

For two decades, Davidson has been the point man for the advertising industry in free speech issues.More recently his clients have also included food and beverage companies in alliance with advertisers. They have joined forces to lead the fight against the proposedgovernment guidelines on sugar, salt and fat in food marketed to 2- to 17-year-olds.

Davidson also says there is no proof that food marketing causes obesity, and without it, there is no legal basis for restricting the ads.

"The First Amendment protects this type of speech," he said.

Other lobbyists pointed to the role of potentially unlimited political donations in explaining how industry has been able to so thoroughly defeat the proposed salt, sugar and fat guidelines.

In 2009, Congress passed a measure proposed by Harkin and Senator Sam Brownback (R-Kansas) to ask the FTC and three other agencies -- the CDC, the Department of Agriculture and the Food and Drug Administration -- to draft voluntary nutrition standards for children's food marketing. The two senators were motivated by studies showing that children develop lifelong preferences from watching ads that target them with saltier, sweeter foods than adults.

“We are calling on the food industry to tackle this threat and boldly reinvent the food marketplace,” FTC Chairman Jon Leibowitz said at a hearing in December 2009. As for kids’ marketing, he noted, not only Congress but some companies wanted government guidance. “We will have such a uniform framework in place, we expect, by this summer,” Leibowitz said.

Summer came and went.Brownback left the Senate at the end of 2010. When the draft guidelines were finally published in April 2011 — to praise from health groups — business interests say they were shocked by the low sugar and salt suggestions.

“These are voluntary guidelines,” Harkin said. “What’s the industry so afraid of?” The companies said the recommendations could become requirements and kill marketing of 88 of the 100 most popular food products, including Cheerios, whole wheat bread and yogurt.

The industry mobilized. Food and media companies hired Anita Dunn, former White House communications chief under Obama, to run media strategy. The industry created a group called the Sensible Food Policy Coalition. And it paid for a report that said the restrictions would result in 75,000 lost jobs and $28.6 billion in lost revenue to companies — estimates based on the supposition that the guidelines would cut one in five food ads.

Not true, government officials and public health advocates said, arguing that industry had five years to improve the products. A review of the report by three marketing professors for the website politifact.com and the Atlanta Journal-Constitution termed its findings “false.”

Nonetheless the report was widely circulated in Washington and repeatedly cited in letters to the administration signed by about 200 members of Congress from both parties. As the effort gained momentum, congressional staff members and lobbyists described calls and visits from chief executive officers of companies.

The industry’s campaign, lobbyists say, focused on Representative Jo Ann Emerson (R-Mo.) and Senator Dick Durbin (D-Ill.), who chaired the appropriations subcommittee in each chamber that funded the FTC.

Emerson knew Davidson, who had attended college in Missouri and who had worked for Senator Stuart Symington (D-Mo.). In an interview, Emerson said she opposed the food guidelines because they would inevitably become mandatory. She said she learned how that could hurt business while working for the National Restaurant Association in the early 1990s. “I felt very passionately about anything that’s voluntary,” she said.

Last December, Emerson wrote the budget bill provision that stopped the guidelines, and she insisted on keeping the language as the bill moved through a House-Senate conference committee. It was a 55-word sentence in a 130-page omnibus budget bill, requiring the agencies to do a cost-benefit analysis of their recommendations before finishing the report. The agencies said such a requirement was unprecedented for a voluntary guideline and would prove far too expensive.

In the Senate, a lobbyist involved with the issue told Reuters, Durbin simply needed to stay quiet so as not to make it a partisan issue and eventually nudge Harkin into accepting Emerson’s House provision. A Durbin spokesman, Max Gleischman, said the senator agreed to the House language because the industry was moving to regulate itself.

Durbin’s home state of Illinois is home to Kraft. Its political action committee has been a regular contributor to his campaign committee, donating $14,000 since 2007.

“There was an outcry across the spectrum of the business community,” said Dan Jaffe, executive vice president of the Association of National Advertisers. The proposal was too extreme, Jaffe said, and in the end, “It fell of its own weight.”

Said Jeff McIntyre, policy director for the advocacy group Children Now: “We just got beat. Money wins.”

Harkin also pointed to the power of corporate money. “They’ve scared some Democrats,” he said in an interview. “It just shows you how heavy the lobbying is on the part of the industry.”...

[val J etc meet w/ food corps, Micele gets too chummy, pivot to exercise]

==

==

http://www.alternet.org/food/sanders-takes-stand-against-senate-bill-would-undermine-vermonts-new-gmo-labeling-law-video

legslators appear ruthless in keeping Americans in the dark about what they eat—literally. While 90 percent of Americans support mandatory GMO labeling, H.R. 1599—otherwise known as the Deny Americans the Right to Know, orDARK Act—introduced by Sen. Pat Roberts,would have "preempted states from requiring the labeling of GMO foods," according to Just Label It.

==


http://www.democracynow.org/2016/6/28/headlines/report_finds_surge_in_dark_money_at_state_and_local_level

A new report has found a surge in the use of dark money donations at the state and local levels. The Brennan Center finds secret spending at the local level increased in recent years, in part because of so-called gray money from organizations funneling money through other groups in order to conceal where it’s coming from. Examples of local spending on races include "Mining companies secretly targeting a legislator who opposed permits. Food companies battling a ballot measure to add labeling requirements. Payday lenders supporting an attorney general who promised to shield them from regulation." Because of the lower cost of state and local elections, such donations can have an even bigger impact.

==

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The Grocery Manufacturers Association (GMA)—the world’s largest trade association for food, beverages and consumer products—violated “the spirit and letter” of Washington’s campaign-finance disclosure laws by trying to hide the identities of corporations that poured millions into a campaign to defeat a 2013 food-labeling initiative, a Washington Superior Court judge ruled Friday.

Big Food has spent millions in lobbying and litigation to fight GMO labeling initiatives despite an overwhelming majority of Americans—more than 90 percent in many polls—in support of GMO labeling. Photo credit: Flickr

Initiative 522 would have required the labeling of genetically modified (GMOs) foods, seeds and seed products in Washington state and was narrowly defeated. As it happens, theGMA was the largest single donor to the “No on 522” campaign, spending a record $22 million to stop the measure, according to The Seattle Times.

“There is one, and only one, reasonable inference that can be drawn from the facts before this court: that the GMA intentionally took steps to create and then hide the true source of the funds … from the voting public of Washington state,” Thurston County Superior Court Judge Anne Hirsch wrote in a pretrial ruling.

The case, State v. Grocery Manufacturers Association, was filed in October 2013 by Washington Attorney General Bob Ferguson against the powerful food industry group. According to a news release from Ferguson’s office, the GMA raised $14 million from its members in solicitations for a special “Defense of Brands” fund, above and beyond regular member dues.

In 2013, the top 10 contributors to GMA’s Defense of Brandsaccount and their contributions (as of Dec. 3, 2013) were:

  1. PepsiCo: $2.696 million
  1. Nestle USA, Inc.: $1.751 million
  2. The Coca-Cola Company: $1.742 million
  3. General Mills: $996,000
  4. ConAgra: $949,000
  5. Campbell Soup: $441,000
  6. The Hershey Company: $413,000
  7. J.M. Smucker: $401,000
  8. Kellogg: $369,000
  9. Land O’Lakes: $332,000

The GMA then donated $11 million of the $14 million from corporations to “No on 522,” the release noted. In an effort to shield individual companies from required disclosure, the money was listed as coming from GMA, not the actual donors.

Fortune reported that meeting notes, memos and other internal documents from the GMA clearly show that one of the primary purposes of the “Defense of Brands” fund was to conceal member identities. For instance, one meeting note said: “State GMO related spending will be identified as having come from the GMA, which will provide anonymity and eliminate state filing requirements for contributing members.”

Judge Hirsh rejected the GMA argument’s that the state’s disclosure law is unconstitutionally vague, ruling the group purposefully sought to hide donors from public scrutiny.

Judge rules Big Food illegally hid funders of campaign to kill GMO-labeling effort https://t.co/INJ0cZDd1G

— Fortune (@FortuneMagazine) March 13, 2016

“In enacting the Public Campaign Finance Laws, the people of Washington directed that they be interpreted liberally, to promote transparency and full disclosure to the voters,” Hirsch’s decision reads. “By its actions creating the [Defense of Brands] account, the GMA violated the spirit and letter of Washington’s Public Campaign Finance Laws.”

The court also determined that there remains a factual dispute whether GMA’s violation of the law was intentional and therefore, did not determine what penalty would be imposed at this point in the proceedings, and the case will continue to trial on the disputed facts.

“This landmark case has been a long fight for accountability,” Ferguson said in a statement. “This ruling sends an unequivocal message: Big money donors cannot evade Washington law and hide from public scrutiny. My office will hold you accountable.”

In response to the ruling, the GMA issued the following statement:

We believe the ruling today to dismiss GMA’s First Amendment claim will hurt the constitutionally protected right of trade associations to engage in political debate in the state. The ruling today noted that there is evidence that GMA believed its conduct was appropriate under state law, which is an important point in determining any penalty. In the upcoming trial, we believe the facts will show that GMA always intended to comply with the law.

Under the law, sanctions for campaign finance disclosure violations can include a penalty equal to the amount not reported as required. If the court finds that the violation was intentional, that penalty amount can be tripled. Ferguson is seeking a penalty of at least $14 million, the Times noted.

Our Attorney General Bob Ferguson is holding big corporations accountable when they break our election laws. https://t.co/LMAeykCSiQ

— WA Democrats (@washdems) March 11, 2016

As EcoWatch reported in October, despite an overwhelming majority of Americans—more than 90 percent in many polls—support GMO labeling, the GMA has spent millions in lobbying against mandatory labels at the state and federal level ever since Vermont passed its groundbreaking law in May 2014 that requires the labeling of GMO food products in the state.

The future of food transparency in the country is now at the hands of the Senate with Sen. Pat Roberts’ (R-Kan.) Safe and Accurate Food Labeling Act (SAFE) expected to hit the Senate floor any day now.

Dubbed by opponents as the Denying Americans the Right to Know (DARK) Act, if voted into law, the bill would block states from requiring labeling on GMOs and pre-empt state laws that require labeling from going into effect.

“Industry’s attempt to block GMO labeling laws is yet another symptom of a democracy hijacked by corporate interests,” Wenonah Hauter, the executive director of Food & Water Watch, wrote. “We the people have elected our leaders to Congress to represent our interests, because we live in a democracy—not a nation controlled by a corporate oligarchy. At least, that’s the way it should be. That’s why we’re urging the Senate to reject the DARK Act and any compromise that results in anything less than on-package labeling that tells consumers if a product contains GMO ingredients.”

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==

Special Report: How Washington went soft on childhood obesity

Related News

Thu, Apr 26 2012

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Analysis & Opinion

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Food Fight: How the food industry outsmarted Washington - Reuters Investigates

Thu, Apr 26 2012

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Food industry lobbying: Money on the menu

By Duff Wilson and Janet Roberts

Washington, D.C. | Fri Apr 27, 20129:03am EDT

(Reuters) - In the political arena, one side is winning the war on child obesity.

The side with the fattest wallets.

After aggressive lobbying, Congress declared pizza a vegetable to protect it from a nutritional overhaul of the school lunch program this year. The White House kept silent last year as Congress killed a plan by four federal agencies to reduce sugar, salt and fat in food marketed to children.

And during the past two years, each of the 24 states and five cities that considered "soda taxes" to discourage consumption of sugary drinks has seen the efforts dropped or defeated.

At every level of government, the food and beverage industries won fight after fight during the last decade. They have never lost a significant political battle in the United States despite mounting scientific evidence of the role of unhealthy food and children's marketing in obesity.

Lobbying records analyzed by Reuters reveal that the industries more than doubled their spending in Washington during the past three years. In the process, they largely dominated policymaking -- pledging voluntary action while defeating government proposals aimed at changing the nation's diet, dozens of interviews show.

In contrast, the Center for Science in the Public Interest, widely regarded as the lead lobbying force for healthier food, spent about $70,000 lobbying last year -- roughly what those opposing the stricter guidelines spent every 13 hours, the Reuters analysis showed.

Industry critics also contend that the White House all but abandoned a multi-agency effort that recommended healthier food be marketed to children, even after First Lady Michelle Obama told a grocery trade group two years ago that food manufacturers needed to "step it up" to protect children.

"I'm upset with the White House," said Senator Tom Harkin (D-Iowa), chairman of the Senate Health Committee. "They went wobbly in the knees. When it comes to kids' health, they shouldn't go wobbly in the knees."

The White House disputed the characterization. Sam Kass, an assistant chef there and senior policy adviser on food initiatives, said in a statement: "We are incredibly proud of the commitments that many food companies have made, and are continuing to work with others to advocate for even more change to make sure our children are getting the healthy, nutritious food they need."

The political battles over what children eat and drink are crucial to the nation's health, experts say, because the tripling in childhood obesity in the last three decades foretells diabetes, heart disease and other illness in decades to come. America is one of the fattest nations on earth, and the Institute of Medicine, in a 2006 report requested by Congress, said junk food marketing contributes to an epidemic of childhood obesity that continues to rise. The institute is the health arm of the National Academy of Sciences.

SHORTER LIFESPAN?

Health experts and Harkin say the food industry has employed some of the same tactics as Big Tobacco in its efforts to fight stricter regulations -- chief among them the argument that the industry should regulate itself.

Although no major legislative action on childhood obesity is pending during this election year, the public debate is expected to resume next month. The Centers for Disease Control and Prevention (CDC) will hold a conference in Washington from May 7-9 called "Weight of the Nation." It will include an Institute of Medicine update and the premiere of an HBO documentary series of the same name. Health advocates also plan a "Sugary Drinks Summit" in Washington from June 7-8.

"We haven't reversed the epidemic," Dr. William H. Dietz, director of the division of nutrition, physical activity and obesity at the CDC, said in an interview. "This may be the first generation of children that has a lower life span than their parents."

Food and beverage manufacturers and advertisers say they aren't to blame for obesity. Indeed, they say they are part of the solution.

The American Beverage Association says its members have cut 88 percent of the calories shipped to schools since 2004 by offering less sugary drinks and emphasizing water, low-fat milk and juice in elementary and middle schools. The drinks now list calories on the front of labels.

Sixteen major companies with about 75 percent of the food ads on TV aimed at children under 12 are regulating themselves under the Children's Food and Beverage Advertising Initiative of the Better Business Bureau. They are limiting ads for certain foods and adopting nutrition standards.

"It's made a big difference," said Elaine D. Kolish, the initiative director and a former head of enforcement at the Federal Trade Commission. More than 100 products have been changed or created to cut salt, fat, sugar or calories, she said. Tougher self-regulation is promised by 2014.

At the same time, Kolish said, there is no proof of "a causal effect between food advertising and obesity."

The Institute of Medicine had found strong evidence that TV watching was associated with child obesity. But researchers have found no proof that obesity is directly caused by ads for sweets or junk food.

Armed with those arguments and a bulging political war chest, the $1.5 trillion food and beverage industry has defeated soda taxes and marketing restrictions in cities and states across the nation, mounting referendums to overturn the taxes in the two states that passed them and persuading 16 states to prohibit lawsuits over fatty foods.

Reuters analyzed spending reported by more than 50 food and beverage groups that lobbied against the federal effort last year to write tougher -- but still voluntary -- nutritional standards for foods marketed to children.

The groups have spent more than $175 million lobbying since President Barack Obama took office in 2009 -- more than double the $83 million spent in the previous three years, during the Bush Administration.

The totals do not include broader lobbying efforts by theChamber of Commerce, the National Association of Manufacturers, and media and advertising interests that also opposed the federal plan. Those groups lobby on other issues, and lobbying disclosure reports do not specify how much they spent targeting the food marketing proposal. The Reuters analysis was based on records from the Federal Election Commission, the Secretary of the Senate and the Center for Responsive Politics, a nonpartisan group that tracks money in politics.

In a stark example of lobbying muscle, PepsiCo Inc, Coca-Cola Co, bottlers and the American Beverage Association spent more than $40 million lobbying in 2009 when Congress was considering a soda tax. That was more than eight times the $4.8 million they had spent the previous year, the analysis showed. After the proposal died, the groups cut spending to $24 million in 2010 and $10 million in 2011.

In recent interviews, lobbyists, lawmakers, policy leaders and industry insiders described the power of money in politics and the appeal of self-regulation to explain how they have been so successful countering legislation backed by public health interests that they portrayed as overreaching.

The public health advocates "hit a nerve," said Marshall Matz, a Washington lawyer and industry lobbyist who advised the 2008 Obama campaign on agricultural issues. "There's a bipartisan feeling you can tell someone to eat less fat, consume more fiber, more fruits and vegetables and less sugar. But if you start naming foods, you cross the line."

WHITE HOUSE WITHDRAWAL

The effort to defeat the tougher food standards heated up late last spring and summer, when lobbyists said they went on high alert.

On July 12, White House visitor logs show a who's who of food company chief executives and lobbyists visited the White House. The group met with Valerie Jarrett, Obama's senior adviser, and Melody Barnes, then director of the president's Domestic Policy Council. Among the group at the meeting: CEOs of Nestle USA, Kellogg, General Mills, and top executives at Walt Disney, Time Warner, and Viacom, owner of the Nickelodeon children's channel -- companies with some of the biggest financial stakes in marketing to children. Those companies have a combined market value of more than $350 billion.

Two people who attended -- lobbyist Scott Faber of the Grocery Manufacturers Association and Kolish of the Better Business Bureau -- said the group told the White House that it opposed government action and favored voluntary initiatives. Other participants and the White House have declined to describe the meeting or did not respond to requests for comment.

Advocates for tougher standards tried to counter the lobbying surge, calling, emailing and visiting the White House scores of times last year.

Margo Wootan, director of nutrition policy at the Center for Science in the Public Interest, recalled an October 31 White House visit that included 11 other representatives of nonprofit groups who supported the food standards. The group met with Barnes, White House visitor logs show. Among the advocates there that day: the American Heart Association and Children Now.

The effort by the advocacy groups had little effect.

In the weeks after the meetings, proponents of tougher standards said, neither the president nor the First Lady spoke out for the work on healthy food guidelines that had been drafted by the administration's own agencies. And industry representatives said their White House lobbying -- which also included calls, letters and visits to the White House -- proved successful on a hot political issue.

Wootan concedes as much. "There was so much industry pushback that it led to a lot of foot-dragging," she said. "The president and White House were as much to blame as House Republicans."

Meanwhile, Michelle Obama's childhood-obesity campaign pivoted from criticizing foodmakers toward promoting exercise.

"We need you all to step it up," she told the Grocery Manufacturers Association in a March 2010 speech. "We need you not just to tweak around the edges but to entirely rethink the products that you're offering, the information that you provide about these products and how you market those products to our children."

By last November, Mrs. Obama was praising the manufacturers for product improvements -- "a fundamental shift in the Let's Move campaign," according to the widely cited blog Obama Foodorama. Instead, the First Lady (with free advertising from broadcasters) emphasized exercise -- a favored cause of companies that lobbied against stricter food guidelines.

Nicholas W. Papas, a spokesman for the White House, disputed the notion that it had failed to champion the work of its own agencies. "The Obama Administration consistently supported the Interagency Working Group and we were disappointed when Congress granted the food industry's requests and placed new demands on the working group," he said in a statement.

But Papas could not point to any specific example of the president or First Lady voicing support for the working group report. Lobbyists on both sides of the issue and two key members of Congress said the administration stood back at crucial junctures, allowing Congress time to thwart the effort.

Kelly D. Brownell, a Yale professor and director of the Rudd Center for Food Policy and Obesity, said he believes the First Lady has become too friendly with industry even as she has been a passionate, effective advocate for healthier food and exercise. He pointed to the possible influence of a 2010 Supreme Court decision, criticized by the president, that removed limits on corporate and union campaign spending.

"It does seem that there's been a shift in priorities in the Let's Move campaign in an election year," Brownell said. "And with the Citizens United case and the companies being able to lobby almost without limit, it's not surprising that the White House is more friendly toward the industry."

Wootan had a similar view: "I'd focus more on exercise, too, if my husband was up for re-election."

The First Lady's office declined to respond publicly to questions about its support for the agencies' proposed standards for foods marketed to children, or charges that Let's Move had changed focus. Kass, the Let's Move policy adviser, responded to similar criticism last year from New York University nutrition professor Marion Nestle by saying the emphasis on exercise added to previous work on nutrition and was not a pullback from topics that the industry opposes.

BIG TOBACCO'S PLAYBOOK

Although food and beverage companies say they are making dramatic strides in self-regulation, their critics say they are moving too slowly and trying to influence public opinion by using some of the same approaches that tobacco companies used to defend their products.

Kraft Foods, the nation's largest food company, was owned by Philip Morris, the nation's largest tobacco company, from 1988-2007. Philip Morris makes Marlboro cigarettes.

Brownell and Kenneth E. Warner, a professor and former dean of the University of Michigan School of Public Health, have written papers comparing Big Food to Big Tobacco.

Both industries dispute links between their products and ill health, Brownell said -- tobacco companies claiming cigarettes don't cause cancer and food companies saying there is no proof that sugar causes obesity. Both have rewritten product labels without making major changes, he said. And both emphasize self-regulation -- to Brownell, an effort to preempt government standards.

"I can't think of a single thing the food industry is doing that the tobacco industry hasn't done," Brownell said.

Both industries also have relied on marketing to kids, he said, and both use what Brownell called "front groups" with consumer-oriented names that would not show their industry connections.

The Center for Consumer Freedom is a nonprofit group led by Washington lawyer and public relations executive Rick Berman. Formerly known as Guest Choice Network, it was founded in 1995 with a $600,000 pledge from tobacco giant Philip Morris. Today, the center attacks "food radicals" and runs websites including obesitymyths.com. The group says it is funded by food and restaurant companies but declines to name specific benefactors.

A group called Americans Against Food Taxes, calling itself a "coalition of concerned citizens," was formed in 2007 and has been financed by sugary beverage makers to fight soda taxes. It bought a 30-second ad during the 2011 Super Bowl.

Spokesmen for the food and beverage industries say comparing their tactics to tobacco's is unfair.

"Food processing is not an evil thing," said Derek Yach, PepsiCo's senior vice president of global health and agricultural policy and a former World Health Organization official who was well-known as an adversary of sugar and tobacco interests. He was hired by Pepsi, which also owns snack-food maker Frito-Lay, five years ago.

"I might not agree with a lot of things we do, but are we on a track where we're struggling to get to the right place? Absolutely," Yach said. The industry is well-intentioned, he said, focused on improving products and transparent in its fight against higher taxes and marketing restrictions.

CANNING THE SODA TAX

Beverage companies showed their political clout in 2009 when they faced a proposed penny-an-ounce tax on sugary drinks in a Congress eager to raise money to pay for obesity-related health care costs. The soda tax died in committee.

Other plans to tax soda have fizzled from coast to coast in the past two years. Twenty-four states and five cities considered them, according to the beverage association. None passed except in Washington state, where legislators approved a 2-cent-a-can soda tax on the last day of the 2010 session.

Within a month, a trade group for Coca-Cola, PepsiCo and Dr. Pepper Snapple mounted a referendum campaign. It spent $16 million, a state record for an initiative effort, to gather signatures and flood the airwaves. The public voted 60 percent against the tax.

The pro-tax group, outspent $37-to-$1, grumbled that the soda group misled voters with TV ads that the Seattle Times concluded were "mostly false" because they suggested a wide range of grocery items also would be taxed. The beverage industry mounted a similar $3.5 million campaign that knocked out a soda tax in Maine in 2008.

When Governor David A. Paterson of New York proposed an 18 percent tax on sweetened drinks in 2009, he said he wanted to raise money to treat obesity-related disease. Soda makers spent $12.8 million lobbying and advertising against it, and PepsiCo said the tax could affect its decision on whether to move more than 1,000 bottling jobs to Connecticut. The governor withdrew the proposal, and the company decided to keep its headquarters in New York.

"We got smashed," Paterson said in an interview. Labor unions had joined the attack because they worried about losing the Pepsi jobs, he added, comparing the soda lobby to a Mack truck. Paterson also said soda makers "bought off" lawmakers with donations and advertising even in districts where 40 percent of minority children were overweight or obese.

"We ran into the machine the way anti-smoking activists did in the early '60s," he said. "It's not a fight you're going to win right away."

Pepsi spokeswoman Gina Anderson said the proposed soda tax was "a serious concern and consideration" in the company's siting plans before the proposal died. The company decided last year to renew its lease through 2015.

Michael Jacobson, executive director of the Center for Science in the Public Interest, also compared the industry tactics with those of alcohol, tobacco and nuclear power.

"It's all the same playbook, isn't it?" he said. "You lobby. You make campaign contributions. You buy advertising. You threaten to move your plant. You use your workers as lobbyists."

The beverage association rejects the analogy. Its website says, "If anyone is using the ‘tobacco playbook' in their tactics, it is some of these activists." The group pointed to two recent examples, both involving the New York City Department of Health and both first reported by The New York Times.

In one, an email showed a city official asking, "What can we get away with?" in anti-soda advertising. In the other, a photo was altered on a subway poster that warned of the risks of diabetes from sugary soda. It portrayed an overweight man as an amputee. His right leg had been photographically removed. The city health department declined to comment further on these incidents.

Christopher Gindlesperger, a spokesman for the beverage association, explained the group's success in staving off soda taxes this way: "People feel very confident they can decide what to eat or drink without government help."

SEMPER FRIES

Public health officials thought the least nutritional items would drop off the government's $10.5 billion school lunch program last year when they announced the first menu overhaul in 15 years. White bread: gone. Milk: low or no fat only. Fruits and vegetables: doubled. Portions: smaller.

Then Congress got involved -- at the behest of potato and pizza companies -- to preserve French fries as a menu staple and to declare pizza, with its tomato sauce, to be a vegetable.

Senator Amy Klobuchar (D-Minn.) was one champion of the pizza rollback.Minnesota is home to Schwan Food Co, a private company with nearly $3 billion in sales and 70 percent of the school frozen pizza market. Klobuchar, who is running for re-election this year, wrote a letter last June to the Department of Agriculture. One sentence in it was identical to that in a Schwan official's later testimony before a Senate committee. The similarity was first reported by Minnesota Public Radio.

Both documents contained this statement: "By changing the crediting, many tomato-based sauces and salsa-type applications would no longer be factored into the weekly requirements for vegetables."

Klobuchar's spokesman, Linden Zakula, said he could not explain how the same language was used in the senator's letter because the aide who drafted it had left. He said Schwan was among many constituents to contact the office. Schwan declined to comment.

In fighting the menu change, the American Frozen Food Institute spent $543,000 lobbying last year, up from $334,000 in 2010; Schwan spent $50,000, and ConAgra Foods Inc spent $400,000. The companies also financed a group called the Coalition for Sustainable School Meal Programs.

House Republicans, citing "overly burdensome and costly regulations," added language to a budget bill in November to keep French fries and frozen pizza on the school lunch menu. The measure took effect earlier this year.

FIRST AMENDMENT PROTECTION

James H. Davidson believes in the First Amendment. The former college newspaper editor turned lawyer turned Senate aide is now one of the most powerful lobbyists in Washington.

For two decades, Davidson has been the point man for the advertising industry in free speech issues. More recently his clients have also included food and beverage companies in alliance with advertisers. They have joined forces to lead the fight against the proposed government guidelines on sugar, salt and fat in food marketed to 2- to 17-year-olds.

Davidson also says there is no proof that food marketing causes obesity, and without it, there is no legal basis for restricting the ads.

"The First Amendment protects this type of speech," he said.

Other lobbyists pointed to the role of potentially unlimited political donations in explaining how industry has been able to so thoroughly defeat the proposed salt, sugar and fat guidelines.

In 2009, Congress passed a measure proposed by Harkin and Senator Sam Brownback (R-Kansas) to ask the FTC and three other agencies -- the CDC, the Department of Agriculture and the Food and Drug Administration -- to draft voluntary nutrition standards for children's food marketing. The two senators were motivated by studies showing that children develop lifelong preferences from watching ads that target them with saltier, sweeter foods than adults.

"We are calling on the food industry to tackle this threat and boldly reinvent the food marketplace," FTC Chairman Jon Leibowitz said at a hearing in December 2009. As for kids' marketing, he noted, not only Congress but some companies wanted government guidance. "We will have such a uniform framework in place, we expect, by this summer," Leibowitz said.

Summer came and went. Brownback left the Senate at the end of 2010. When the draft guidelines were finally published in April 2011 -- to praise from health groups -- business interests say they were shocked by the low sugar and salt suggestions.

"These are voluntary guidelines," Harkin said. "What's the industry so afraid of?" The companies said the recommendations could become requirements and kill marketing of 88 of the 100 most popular food products, including Cheerios, whole wheat bread and yogurt.

The industry mobilized. Food and media companies hired Anita Dunn, former White House communications chief under Obama, to run media strategy. The industry created a group called the Sensible Food Policy Coalition. And it paid for a report that said the restrictions would result in 75,000 lost jobs and $28.6 billion in lost revenue to companies -- estimates based on the supposition that the guidelines would cut one in five food ads.

Not true, government officials and public health advocates said, arguing that industry had five years to improve the products. A review of the report by three marketing professors for the website politifact.com and the Atlanta Journal-Constitution termed its findings "false."

Nonetheless the report was widely circulated in Washington and repeatedly cited in letters to the administration signed by about 200 members of Congress from both parties. As the effort gained momentum, congressional staff members and lobbyists described calls and visits from chief executive officers of companies.

The industry's campaign, lobbyists say, focused on Representative Jo Ann Emerson (R-Mo.) and Senator Dick Durbin (D-Ill.), who chaired the appropriations subcommittee in each chamber that funded the FTC.

Emerson knew Davidson, who had attended college in Missouri and who had worked for Senator Stuart Symington (D-Mo.). In an interview, Emerson said she opposed the food guidelines because they would inevitably become mandatory. She said she learned how that could hurt business while working for the National Restaurant Association in the early 1990s. "I felt very passionately about anything that's voluntary," she said.

Last December, Emerson wrote the budget bill provision that stopped the guidelines, and she insisted on keeping the language as the bill moved through a House-Senate conference committee. It was a 55-word sentence in a 130-page omnibus budget bill, requiring the agencies to do a cost-benefit analysis of their recommendations before finishing the report. The agencies said such a requirement was unprecedented for a voluntary guideline and would prove far too expensive.

In the Senate, a lobbyist involved with the issue told Reuters, Durbin simply needed to stay quiet so as not to make it a partisan issue and eventually nudge Harkin into accepting Emerson's House provision. A Durbin spokesman, Max Gleischman, said the senator agreed to the House language because the industry was moving to regulate itself.

Durbin's home state of Illinois is home to Kraft. Its political action committee has been a regular contributor to his campaign committee, donating $14,000 since 2007.

"There was an outcry across the spectrum of the business community," said Dan Jaffe, executive vice president of the Association of National Advertisers. The proposal was too extreme, Jaffe said, and in the end, "It fell of its own weight."

Said Jeff McIntyre, policy director for the advocacy group Children Now: "We just got beat. Money wins."

Harkin also pointed to the power of corporate money. "They've scared some Democrats," he said in an interview. "It just shows you how heavy the lobbying is on the part of the industry."

Food and beverage groups targeting the proposed marketing restrictions had given Harkin's campaign more than $75,000 from 2007 through 2009. In 2010, after he helped initiate the push for food marketing restrictions, they contributed nothing. They gave him only $3,000 in 2011.

Comparing the last three years of the Bush administration to the first three years of Obama's, total campaign contributions from the more than 50 food and beverage groups and companies analyzed by Reuters were about the same. But during the Obama administration, the contributions increased substantially to some candidates who played key roles in warding off regulation.

Klobuchar, whose state is home to a number of large food companies, benefitted most. Her campaign received more than $160,000 in donations from 19 food and beverage groups during the last three years, double what they had given her in the three years prior. Her spokesman said there is no link between the donations and policy.

Food companies tripled their contributions to Emerson, who received more than $88,000 from the groups from 2009 through 2011. She received $39,000 in 2010 alone as she was poised to become chair of a key House appropriations subcommittee.

Emerson said most Republicans probably got more contributions when they became the House majority. However, the Reuters analysis shows the food and beverage groups strongly favored Republicans over Democrats, both before and after the 2010 election. On average over the last six years, they gave GOP political committees $2 for every $1 donated to Democrats.

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