Hallmark

=<a href="https://www.alternet.org/2019/12/fox-news-rages-at-criticism-of-fascist-hallmark-movies">https://www.alternet.org/2019/12/fox-news-rages-at-criticism-of-fascist-hallmark-movies</a>
no lnx
Fox News rages at criticism of ‘fascist’ Hallmark movies
Written by Igor Derysh / Salon December 28, 2019After Amanda Marcotte called Hallmark Christmas movies “fascist propaganda,” the co-hosts of “Fox & Friends” accused Salon’s senior politics writer of attacking “American values.”
The trio of hosts took issue with Marcotte’s op-ed from earlier this week, which criticized the Hallmark Channel for enforcing a white, Christian and heteronormative worldview within its film canon. The hosts brought on frequent Hallmark leading man Dean Cain, who accused Marcotte of waging a war against Christmas. In truth, she had advocated for diversity in the network’s holiday line-up.
Responding to a controversy over Hallmark pulling ads promoting the wedding company Zola which showed a lesbian couple kissing, Marcotte slammed the network for claiming that it was “committed to diversity and inclusion.”
“Running down this year’s schedule of Christmas movie offerings is like a trip into an uncanny valley of shiny-teethed, blow-dried heteronormative whiteness, with only a few token movies with characters of color. It’s like watching ‘The Stepford Wives,’ but scarier, since the evil plot to replace normal people with robots is never actually revealed,” Marcotte wrote. “Even in Nazi Germany, the majority of movies approved by the Nazi minister of propaganda, Joseph Goebbels, were escapist and feather-light, with a Hallmark movie-style emphasis on the importance of ‘normality.’”
“Ultimately, there is probably no way to square the claim to believe in ‘diversity’ with fascistic impulse that guides the current crop of Hallmark movies, which center always around these frankly MAGA-style ideas about what constitutes ‘real’ America,” Marcotte added. “The best that Hallmark can do is some token ‘diversity’ that wipes out most of what makes people actually diverse. Their money comes from selling a vision of America that increasingly authoritarian conservatives wish to believe once existed and can be restored again — an America that excludes most of an increasingly urban, racially diverse, cosmopolitan nation.”
The hosts of Fox & Friends brought on Cain, who is best known for his portrayal of Superman on the short-lived ABC series “Lois & Clark,” to respond to Marcotte’s criticisms. Cain, who co-host Ed Henry labeled the “Hallmark heartthrob,” called those opinions not only “insane” but also “ridiculous.”
“It’s really terrifying to wake up the day after Christmas to find out that Santa is a Nazi,” Cain said. “It was so ridiculous I thought it was a terrible Adam Schiff parody. Then I went and read it, and it’s insane.” (Marcotte did not call Santa a Nazi in her piece.)
Cain further claimed that “if you want to know who the fascist is look who wrote the article,” alleging that Marcotte was “telling you what you should believe” and “how society should be” when she only called on the network to reflect the diversity of its own audience.
“It’s just completely wrong to say they’re Nazi propaganda or fascist propaganda,” Cain said. “The Hallmark Channel is the farthest thing from that.”
The co-hosts then read an excerpt from a statement from Salon’s Editor-in-Chief Erin Keane, which encouraged viewers to “enjoy your holiday fare, but do so with a critical eye.”
“We recommend that anyone interested in this article just come to Salon and read it for yourself,” Keane said in the complete statement. “While a lot of people watch the empty fluff of the Hallmark Channel for fun, it’s important to understand the way false nostalgia operates and how it can be used as a weapon to marginalize people as “different” for being LGBTQ, non-white, or being women with career ambitions.”
Cain shook his head as the hosts read the quote before accusing Salon of attacking Christmas, a holiday which was marked in numerous articles on its website.
“They’re not saying anything that means anything,” Cain said. “It’s just a bald-faced attack on Christmas and love. They’re the haters. They’re hating on Hallmark. I’m sure they hate Fox News.”
“It’s a pathetic attack on American values and cultural institutions,” Pavlich opined.
However, the segment ignored the fact that Marcotte’s words came in response to a right-wing pressure campaign, which demanded that Hallmark remove an ad showing a lesbian couple kissing. The network pulled the ad, claiming that it was against its policy to show ads featuring “overt public displays of affection,” which Marcotte pointed out was hypocritical given its own holiday line-up.
Her commentary further criticized the network for betraying its “commitment to diversity” by featuring a holiday lineup, which is almost entirely white.
“It’s critical to be mindful of the role that Hallmark movies are actually playing in our society,” Marcotte wrote. “The very fact that they’re presented as harmless fluff makes it all the more insidious, the way they work to enforce very narrow, white, heteronormative, sexist, provincial ideas of what constitutes ‘normal.’”<div>=</div><div><a href="https://www.alternet.org/2019/12/hallmark-movies-are-the-most-insidious-authoritarian-propaganda-heres-how/">https://www.alternet.org/2019/12/hallmark-movies-are-the-most-insidious-authoritarian-propaganda-heres-how/</a></div><div>
</div><div><div>no lnx</div><div>
</div><div>Hallmark movies are the most insidious authoritarian propaganda — here’s how</div><div>
</div><div>Written by Amanda Marcotte / Salon December 26, 2019</div><div>
</div><div>The Hallmark Channel has been having a rough go of it in the past few weeks. The cable TV behemoth, which has been minting money with its patented holiday season schmaltz, drew widespread criticism earlier this month when it pulled ads for the wedding company Zola that featured a lesbian couple kissing at their wedding. The company’s initial excuse was that they do not allow ads that feature “overt public displays of affection,” claiming the policy is “regardless of the participants.”</div><div>
</div><div>This was, obviously, nonsense, as couples kissing at weddings is not only not outré, but generally seen as mandatory (and features in the channel’s numerous rom-coms).Unsurprisingly, critics quickly found plenty of examples of straight snogging on the channel that shows that sexual orientation was the sole reason for the ad pull. (That, and Hallmark was clearly responding to a right-wing pressure campaign claiming that lesbian kissing “ruined” the channel’s “family friendly” offerings.) Hallmark then flip-flopped, apologizing for pulling the ads and claiming they have been “a progressive pioneer on television for decades” and “committed to diversity and inclusion.”</div><div>
</div><div>Which is, of course, laughable to anyone who has even glancing knowledge of the channel’s offerings. Running down this year’s schedule of Christmas movie offerings is like a trip into an uncanny valley of shiny-teethed, blow-dried heteronormative whiteness, with only a few token movies with characters of color. It’s like watching “The Stepford Wives,” but scarier, since the evil plot to replace normal people with robots is never actually revealed.</div><div>
</div><div>None of this should be a surprise, because Hallmark movies, as cloying and saccharine as they are, constitute the platonic ideal of fascist propaganda.</div><div>
</div><div>That is probably a startling statement to some. When most of us think about fascistically propagandistic movies, we think of the grotesque grandeur of Leni Riefenstahl’s films celebrating the Third Reich — grand, but cold sweeping shots of soldiers goose-stepping and flags waving, all meant to inspire awe and terror. But the reality is, even in Nazi Germany, the majority of movies approved by the Nazi minister of propaganda, Joseph Goebbels, were escapist and feather-light, with a Hallmark movie-style emphasis on the importance of “normality.”</div><div>
</div><div>There’s plenty of reason that empty-headed kitsch fits neatly in the authoritarian worldview. It’s storytelling that imitates the gestures of emotion without actually engaging with real feeling. The Hallmark movie steers clear of the real passion or deeper emotion that tends to be the engine driving more artful fiction. Characters who have real feelings, after all, can prompt empathetic reactions in the audience, and empathy for others is the greatest single threat to the authoritarian mindset. And so schmaltz walks through the paces of “love” without touching on any of the messy but compelling realities of it.</div><div>
</div><div>Instead of characters driven by real feelings, therefore, the guiding hand of “normalcy” pulls the characters along through narratives — and unsurprisingly, that idea of “normalcy” doesn’t have a lot of room for the true diversity of American experiences.</div><div>
</div><div>This much is evident in the efforts to include Jewish characters in recent Hallmark holiday movies which, by all accounts, seems like a complete disaster — in part because the rule of “normalcy” reorients everything towards a very narrow, sentimentalized version of Christmas.</div><div>
</div><div>“In the Hallmark-Lifetime Cinematic Universe, Hanukkah and the characters who celebrate it exist only in relation to Christmas,” Nancy Coleman of th New York Times complained, adding that the Hallmark movie “Holiday Date” could, with “remarkably little editing” turn into “a Jewish ‘Get Out.'”</div><div>
</div><div>Britni de la Cretaz, writing for the Washington Post, not only complained that the Jewish Hallmark movies were “Christmas movies with Jewish characters,” but also that the movies “rely on some of the oldest anti-Semitic tropes in the book,” such as painting one Jewish character as the “perpetual outsider” who is “sneaky, untrustworthy.”</div><div>
</div><div>“The drama hinges on Jewish characters being compelled to observe Christmas, and the tension resolves only when these outsiders learn how to participate in or appreciate the dominant religious tradition,” she adds.</div><div>
</div><div>Sadly, it’s hard to imagine it being any other way. The qualities that people cite when they defend Hallmark movies — comforting, formulaic, soothing — are all a result of the aggressively conformist impulse that drives them. And that impulse and fealty to the dominant culture stands in direct contrast to the values of diversity Hallmark facetiously claims to hold.</div><div>
</div><div>Hallmark movies, with their emphasis on returning home and the pleasures of the small, domestic life, also send a not-at-all subtle signal of disdain for cosmopolitanism and curiosity about the larger world, which is exactly the sort of attitude that helps breed the kind of defensive white nationalism that we see growing in strength in the Donald Trump era.</div><div>
</div><div>If you don’t believe me, listen to authoritarians themselves. At the Federalist, which is ground zero website for generating frankly fascist “culture war” arguments, Hans Fiene argues that, “culturally speaking, Hallmark Christmas movies are noticeably Christian.”</div><div>
</div><div>By this, Fiene isn’t talking about characters who actually go to church or pray — even self-identified conservative Christians don’t want to see that — but a set of patriarchal and authoritarian values that are more about white evangelicals defining themselves as an ethnic group, and not about a genuine feeling of spirituality.</div><div>
</div><div>The movies always depict a “heroine who begins the story loving her self-involved life in the city chooses family and a life of self-sacrifice in her hometown,” he writes, arguing that it’s the “last remaining hideout” for those who want a fantasy of a world where “the cynicism and immorality of modern life aren’t allowed.” By “cynicism and immmorality,” Fiene explains he’s talking about “fornication” and acceptance of “sexual deviants,” by which he means LGBTQ people.</div><div>
</div><div>None of this, of course, means that everyone who watches Hallmark Christmas movies is some kind of fledgling fascist. These movies are not for me, but I believe people when they say they find it relaxing to watch these predictable movies that have low stakes because none of the characters feel like real people. I’ve got my own flavors of trashy entertainment I fully enjoy without mistaking it for high art. (Baby Yoda, what’s up?)</div><div>
</div><div>Still, it’s critical to be mindful of the role that Hallmark movies are actually playing in our society. The very fact that they’re presented as harmless fluff makes it all the more insidious, the way they work to enforce very narrow, white, heteronormative, sexist, provincial ideas of what constitutes “normal.”</div><div>
</div><div>It’s easy to spot fascist propaganda when it’s goose-stepping Pepe-the-frog memes. It’s a lot harder to notice how it’s working when it’s tied up in Christmas cheer and suggesting grinchhood of anyone who questions the rigidity of its worldview.</div><div>
</div><div>As University of Richmond communications professor Nicole Maurantonio wrote in a recent piece exposing the sneakily racist propaganda of Confederate-themed Christmas ornaments, “seemingly apolitical objects like cookbooks, toys and Christmas ornaments commemorating Confederate history serve to normalize,” and in doing so, make white supremacy seem less harmful than it actually is.</div><div>
</div><div>Ultimately, there’s a reason that authoritarian religious right groups like One Million Moms and American Family Association — who made the initial demands on Hallmark to end the lesbian-inclusive ads —  believe that the Hallmark Channel “belongs” to them. They may use euphemisms like “family friendly,” but as there is nothing more family friendly than light PDAs from loving couples at weddings, we can say for certain that is not what bothers them. Instead, it’s because they believe Hallmark is “safe” because it excludes people who don’t fit their extremely rigid ideas about what constitutes “normal.”</div><div>
</div><div>“So many people feel betrayed because this is one of the very last channels that families could go to and not be bombarded with politically correct commercials and the LGBTQ agenda,” the American Family Association griped in a press release.</div><div>
</div><div>Note that the language is solely that of exclusion. This isn’t about Christian conservatives wanting more Hallmark movies that show characters who actually go to church or anything like that. What makes something “family friendly” and “Christian” is who is not allowed inside the fantasy land of impossibly expensive rural houses and women who are realizing that they wanted to just get married to the boy next door all along.</div><div>
</div><div>Ultimately, there is probably no way to square the claim to believe in “diversity” with fascistic impulse that guides the current crop of Hallmark movies, which center always around these frankly MAGA-style ideas about what constitutes “real” America. As the Jewish movies show, the best that Hallmark can do is some token “diversity” that wipes out most of what makes people actually diverse.  Their money comes from selling a vision of America that increasingly authoritarian conservatives wish to believe once existed and can be restored again — an America that excludes most of an increasingly urban, racially diverse,  cosmopolitan nation. That won’t change no matter how many inclusive Zola ads the network airs.</div><div>
</div><div>Amanda Marcotte is a politics writer for Salon. Her new book, “Troll Nation: How The Right Became Trump-Worshipping Monsters Set On Rat-F*cking Liberals, America, and Truth Itself,” is out now. She’s on Twitter @AmandaMarcotte.</div></div><div><div style="background-color: rgb(255, 255, 255);">=</div></div>
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Hallmark Cards is a privately owned <a href="http://en.wikipedia.org/wiki/United_States" title="United States" style="text-decoration: none; background-image: none;">American</a> company based in <a href="http://en.wikipedia.org/wiki/Kansas_City,Missouri" title="Kansas City, Missouri" style="text-decoration: none; background-image: none;">Kansas City, Missouri</a>. Founded in 1910 by <a href="http://en.wikipedia.org/wiki/Joyce_Hall" title="Joyce Hall" style="text-decoration: none; background-image: none;">Joyce Hall</a>, Hallmark is the largest manufacturer of <a href="http://en.wikipedia.org/wiki/Greeting_card" title="Greeting card" style="text-decoration: none; background-image: none;">greeting cards</a> in the <a href="http://en.wikipedia.org/wiki/United_States" title="United States" style="text-decoration: none; background-image: none;">United States</a>.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-2" style="text-decoration: none; background-image: none; white-space: nowrap;">[2]</a> In 1985, the company was awarded the <a href="http://en.wikipedia.org/wiki/National_Medal_of_Arts" title="National Medal of Arts" style="text-decoration: none; background-image: none;">National Medal of Arts</a>.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-3" style="text-decoration: none; background-image: none; white-space: nowrap;">[3]</a><table id="toc" class="toc" style="border: 1px solid rgb(170, 170, 170); background-color: rgb(249, 249, 249); padding: 5px; line-height: 19.2px;"><tbody><tr><td><div id="toctitle" style="direction: ltr; text-align: center;"><h2 style="background-image: none; margin: 0px 0px 0.6em; overflow: hidden; padding: 0px; border: none; display: inline;">Contents</h2>  [<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#" class="internal" id="togglelink" style="text-decoration: none; background-image: none;">hide</a>] </div><ul style="line-height: 1.5em; list-style-type: none; margin: 0.3em 0px; padding: 0px; list-style-image: none;"><li class="toclevel-1 tocsection-1" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Background" style="text-decoration: none; background-image: none;">1 Background</a></li><li class="toclevel-1 tocsection-2" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Employees" style="text-decoration: none; background-image: none;">2 Employees</a><ul style="line-height: 1.5em; list-style-type: none; margin: 0px 0px 0px 2em; padding: 0px; list-style-image: none;"><li class="toclevel-2 tocsection-3" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Management" style="text-decoration: none; background-image: none;">2.1 Management</a></li><li class="toclevel-2 tocsection-4" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Creative_resources" style="text-decoration: none; background-image: none;">2.2 Creative resources</a></li></ul></li><li class="toclevel-1 tocsection-5" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Products_and_services" style="text-decoration: none; background-image: none;">3 Products and services</a><ul style="line-height: 1.5em; list-style-type: none; margin: 0px 0px 0px 2em; padding: 0px; list-style-image: none;"><li class="toclevel-2 tocsection-6" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Greeting_cards" style="text-decoration: none; background-image: none;">3.1 Greeting cards</a></li><li class="toclevel-2 tocsection-7" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Gift_products" style="text-decoration: none; background-image: none;">3.2 Gift products</a></li><li class="toclevel-2 tocsection-8" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Licensors" style="text-decoration: none; background-image: none;">3.3 Licensors</a></li><li class="toclevel-2 tocsection-9" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Hallmark_School_Store" style="text-decoration: none; background-image: none;">3.4 Hallmark School Store</a></li></ul></li><li class="toclevel-1 tocsection-10" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Subsidiaries_and_assets" style="text-decoration: none; background-image: none;">4 Subsidiaries and assets</a><ul style="line-height: 1.5em; list-style-type: none; margin: 0px 0px 0px 2em; padding: 0px; list-style-image: none;"><li class="toclevel-2 tocsection-11" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Philanthropy" style="text-decoration: none; background-image: none;">4.1 Philanthropy</a></li><li class="toclevel-2 tocsection-12" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Hallmark_Music" style="text-decoration: none; background-image: none;">4.2 Hallmark Music</a></li><li class="toclevel-2 tocsection-13" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Former_subsidiaries" style="text-decoration: none; background-image: none;">4.3 Former subsidiaries</a></li></ul></li><li class="toclevel-1 tocsection-14" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Hallmark_photographic_collection" style="text-decoration: none; background-image: none;">5 Hallmark photographic collection</a></li><li class="toclevel-1 tocsection-15" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#Legal_problems" style="text-decoration: none; background-image: none;">6 Legal problems</a></li><li class="toclevel-1 tocsection-16" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#See_also" style="text-decoration: none; background-image: none;">7 See also</a></li><li class="toclevel-1 tocsection-17" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#References" style="text-decoration: none; background-image: none;">8 References</a></li><li class="toclevel-1 tocsection-18" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#External_links" style="text-decoration: none; background-image: none;">9 External links</a></li></ul></td></tr></tbody></table><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">Background[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=1" title="Edit section: Background" style="text-decoration: none; background-image: none;">edit</a>]</h2>Joyce Clyde Hall became captivated by a <a href="http://en.wikipedia.org/wiki/Salesman" title="Salesman" class="mw-redirect" style="text-decoration: none; background-image: none;">salesman</a> who stopped by his family's store in 1906 in <a href="http://en.wikipedia.org/wiki/Norfolk,Nebraska" title="Norfolk, Nebraska" style="text-decoration: none; background-image: none;">Norfolk, Nebraska</a>. Driven by the <a href="http://en.wikipedia.org/wiki/Postcard" title="Postcard" style="text-decoration: none; background-image: none;">postcard</a> craze of 1903, Hall decided to venture from retail of various products to wholesale of postcards. He moved his business to a larger market of Kansas City. As time went on, Hall became more convinced that greeting cards would become more prominent than postcards. Greeting cards, according to J.C. Hall, represented class, promised discretion and "they were more than a form of communication—they were a social custom.”[<a href="http://en.wikipedia.org/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed" style="text-decoration: none; background-image: none;">citation needed</a>]By 1915, the company was known as Hall Brothers and sold <a href="http://en.wikipedia.org/wiki/Valentine%27s_Day" title="Valentine's Day" style="text-decoration: none; background-image: none;">Valentine's Day</a> and <a href="http://en.wikipedia.org/wiki/Christmas" title="Christmas" style="text-decoration: none; background-image: none;">Christmas</a> cards. In 1917, Hall and his brother Rollie "invented" modern wrapping paper when they ran out of traditional colored tissue paper. In 1922, the company expanded throughout the country.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-EarlyYears-4" style="text-decoration: none; background-image: none; white-space: nowrap;">[4]</a> The staff grew from 4 to 120 people, and the line increased from holiday cards to include everyday greeting cards.In 1928, the company adopted the name "Hallmark", after the <a href="http://en.wikipedia.org/wiki/Hallmark" title="Hallmark" style="text-decoration: none; background-image: none;">hallmark</a> symbol used by <a href="http://en.wikipedia.org/wiki/Goldsmith" title="Goldsmith" style="text-decoration: none; background-image: none;">goldsmiths</a> in <a href="http://en.wikipedia.org/wiki/London" title="London" style="text-decoration: none; background-image: none;">London</a> in the 14th century, and began printing the name on the back of every card. In the same year, the company became the first in the greeting card industry to advertise their product nationally. Their first advertisement appeared in <a href="http://en.wikipedia.org/wiki/Ladies%27_Home_Journal" title="Ladies' Home Journal" style="text-decoration: none; background-image: none;">Ladies' Home Journal</a> and was written by J.C. Hall himself.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-EarlyYears-4" style="text-decoration: none; background-image: none; white-space: nowrap;">[4]</a> In 1931, the Canadian <a href="http://en.wikipedia.org/w/index.php?title=William_E.Coutts_Company,Ltd.&action=edit&redlink=1" class="new" title="William E. Coutts Company, Ltd. (page does not exist)" style="text-decoration: none; background-image: none;">William E. Coutts Company, Ltd.</a>, a major card maker, became an affiliate of Hall Brothers, which was Hall Brothers' first international business venture.In 1944, it adopted its current slogan, "When you care enough to send the very best." It was created by C. E. Goodman, a Hallmark marketing and sales executive, and written on a 3x5 card.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-5" style="text-decoration: none; background-image: none; white-space: nowrap;">[5]</a> The card is on display at the company headquarters. In 1951, Hall sponsored a television program for <a href="http://en.wikipedia.org/wiki/NBC" title="NBC" style="text-decoration: none; background-image: none;">NBC</a> that gave rise to the <a href="http://en.wikipedia.org/wiki/Hallmark_Hall_of_Fame" title="Hallmark Hall of Fame" style="text-decoration: none; background-image: none;">Hallmark Hall of Fame</a>, which has won 80 <a href="http://en.wikipedia.org/wiki/Emmy_Awards" title="Emmy Awards" class="mw-redirect" style="text-decoration: none; background-image: none;">Emmy Awards</a>.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-6" style="text-decoration: none; background-image: none; white-space: nowrap;">[6]</a> Hallmark now has its own <a href="http://en.wikipedia.org/wiki/Cable_television" title="Cable television" style="text-decoration: none; background-image: none;">cable television</a> channel, the <a href="http://en.wikipedia.org/wiki/Hallmark_Channel" title="Hallmark Channel" style="text-decoration: none; background-image: none;">Hallmark Channel</a> which was established in 2001. For a period of about 15 years, Hallmark owned a stake in the <a href="http://en.wikipedia.org/wiki/Spanish_language" title="Spanish language" style="text-decoration: none; background-image: none;">Spanish language</a> network <a href="http://en.wikipedia.org/wiki/Univision" title="Univision" style="text-decoration: none; background-image: none;">Univision</a>.In 1954, the company name was changed from Hall Brothers to Hallmark. In 1958, William E. Coutts Company, Ltd., was acquired by Hallmark; until the 1990s, Hallmark's Canadian branch was known as "Coutts Hallmark".In 1998, Hallmark made a number of acquisitions, including Britain-based Creative Publishing (a recent spinoff of <a href="http://en.wikipedia.org/wiki/Fine_Art_Developments" title="Fine Art Developments" class="mw-redirect" style="text-decoration: none; background-image: none;">Fine Art Developments</a>), and U.S. based InterArt.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-creative1-7" style="text-decoration: none; background-image: none; white-space: nowrap;">[7]</a><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-inter-8" style="text-decoration: none; background-image: none; white-space: nowrap;">[8]</a><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">Employees[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=2" title="Edit section: Employees" style="text-decoration: none; background-image: none;">edit</a>]</h2><table class="metadata plainlinks ambox ambox-content ambox-Unreferenced" style="margin: 0px 85.4375px; border-width: 1px 1px 1px 10px; border-style: solid; border-color: rgb(170, 170, 170) rgb(170, 170, 170) rgb(170, 170, 170) rgb(242, 133, 0); background-color: rgb(251, 251, 251); line-height: 19.2px;"><tbody><tr><td class="mbox-image" style="border: none; padding: 2px 0px 2px 0.5em; text-align: center;"><div style="width: 52px;"><a href="http://en.wikipedia.org/wiki/File:Question_book-new.svg" class="image" style="text-decoration: none; background-image: none !important; padding: 0px !important;"><img alt="Question book-new.svg" src="http://upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/50px-Question_book-new.svg.png" width="50" height="39" srcset="//upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/75px-Question_book-new.svg.png 1.5x, //upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/100px-Question_book-new.svg.png 2x" style="border: none; vertical-align: middle;" /></a></div></td><td class="mbox-text" style="border: none; padding: 0.25em 0.5em; width: 596.7999877929688px;">This section does not <a href="http://en.wikipedia.org/wiki/Wikipedia:Citing_sources" title="Wikipedia:Citing sources" style="text-decoration: none; background-image: none !important; padding: 0px !important;">cite</a> any <a href="http://en.wikipedia.org/wiki/Wikipedia:Verifiability" title="Wikipedia:Verifiability" style="text-decoration: none; background-image: none !important; padding: 0px !important;">references or sources</a>. Please help improve this section by <a href="http://en.wikipedia.org/wiki/Help:Introduction_to_referencing/1" title="Help:Introduction to referencing/1" style="text-decoration: none; background-image: none !important; padding: 0px !important;">adding citations to reliable sources</a>. Unsourced material may be challenged and <a href="http://en.wikipedia.org/wiki/Wikipedia:Verifiability#Burden_of_evidence" title="Wikipedia:Verifiability" style="text-decoration: none; background-image: none !important; padding: 0px !important;">removed</a>. (January 2009)</td></tr></tbody></table>Worldwide, Hallmark has more than 18,000 full-time employees. About 4,500 Hallmarkers work at the Kansas City headquarters and about 9,900 are associated full-time with the U.S. personal expression business.<h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Management[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=3" title="Edit section: Management" style="text-decoration: none; background-image: none;">edit</a>]</h3>The current chairman is Donald J. Hall, and the current president and CEO is David E Hall.<h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Creative resources[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=4" title="Edit section: Creative resources" style="text-decoration: none; background-image: none;">edit</a>]</h3>Hallmark's creative staff consists of around 800 artists, designers, stylists, writers, editors and photographers. Together they generate more than 19,000 new and redesigned greeting cards and related products per year. The company offers more than 48,000 products in its model line at any one time.<h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">Products and services[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=5" title="Edit section: Products and services" style="text-decoration: none; background-image: none;">edit</a>]</h2><div class="thumb tright" style="clear: right; float: right; margin: 0.5em 0px 1.3em 1.4em; width: auto; background-color: rgb(255, 255, 255); line-height: 19.2px;"><div class="thumbinner" style="min-width: 100px; border: 1px solid rgb(204, 204, 204); background-color: rgb(249, 249, 249); text-align: center; overflow: hidden; width: 222px; padding: 3px !important;"><a href="http://en.wikipedia.org/wiki/File:Crown_Center_6_Kansas_City_MO.jpg" class="image" style="text-decoration: none; background-image: none;"><img alt="" src="http://upload.wikimedia.org/wikipedia/commons/thumb/1/1d/Crown_Center_6_Kansas_City_MO.jpg/220px-Crown_Center_6_Kansas_City_MO.jpg" width="220" height="148" class="thumbimage" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/1/1d/Crown_Center_6_Kansas_City_MO.jpg/330px-Crown_Center_6_Kansas_City_MO.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/1/1d/Crown_Center_6_Kansas_City_MO.jpg/440px-Crown_Center_6_Kansas_City_MO.jpg 2x" style="border: 1px solid rgb(204, 204, 204); vertical-align: middle; background-color: rgb(255, 255, 255);" /></a><div class="thumbcaption" style="border: none; line-height: 1.4em; text-align: left; padding: 3px !important;"><div class="magnify" style="border: none !important; background-image: none !important; float: right; background-position: initial initial !important; background-repeat: initial initial !important;"><a href="http://en.wikipedia.org/wiki/File:Crown_Center_6_Kansas_City_MO.jpg" class="internal" title="Enlarge" style="text-decoration: none; display: block; background-image: none !important; border: none !important;"><img src="http://bits.wikimedia.org/static-1.22wmf8/skins/common/images/magnify-clip.png" width="15" height="11" alt="" style="border: none !important; vertical-align: middle; display: block; background-image: none !important; background-position: initial initial !important; background-repeat: initial initial !important;" /></a></div>Hallmark corporate headquarters entrance.</div></div></div><div class="thumb tright" style="clear: right; float: right; margin: 0.5em 0px 1.3em 1.4em; width: auto; background-color: rgb(255, 255, 255); line-height: 19.2px;"><div class="thumbinner" style="min-width: 100px; border: 1px solid rgb(204, 204, 204); background-color: rgb(249, 249, 249); text-align: center; overflow: hidden; width: 222px; padding: 3px !important;"><a href="http://en.wikipedia.org/wiki/File:Crown_Center_5_Kansas_City_MO.jpg" class="image" style="text-decoration: none; background-image: none;"><img alt="" src="http://upload.wikimedia.org/wikipedia/commons/thumb/c/c2/Crown_Center_5_Kansas_City_MO.jpg/220px-Crown_Center_5_Kansas_City_MO.jpg" width="220" height="166" class="thumbimage" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/c/c2/Crown_Center_5_Kansas_City_MO.jpg/330px-Crown_Center_5_Kansas_City_MO.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/c/c2/Crown_Center_5_Kansas_City_MO.jpg/440px-Crown_Center_5_Kansas_City_MO.jpg 2x" style="border: 1px solid rgb(204, 204, 204); vertical-align: middle; background-color: rgb(255, 255, 255);" /></a><div class="thumbcaption" style="border: none; line-height: 1.4em; text-align: left; padding: 3px !important;"><div class="magnify" style="border: none !important; background-image: none !important; float: right; background-position: initial initial !important; background-repeat: initial initial !important;"><a href="http://en.wikipedia.org/wiki/File:Crown_Center_5_Kansas_City_MO.jpg" class="internal" title="Enlarge" style="text-decoration: none; display: block; background-image: none !important; border: none !important;"><img src="http://bits.wikimedia.org/static-1.22wmf8/skins/common/images/magnify-clip.png" width="15" height="11" alt="" style="border: none !important; vertical-align: middle; display: block; background-image: none !important; background-position: initial initial !important; background-repeat: initial initial !important;" /></a></div>Hallmark corporate offices.</div></div></div><div class="thumb tright" style="clear: right; float: right; margin: 0.5em 0px 1.3em 1.4em; width: auto; background-color: rgb(255, 255, 255); line-height: 19.2px;"><div class="thumbinner" style="min-width: 100px; border: 1px solid rgb(204, 204, 204); background-color: rgb(249, 249, 249); text-align: center; overflow: hidden; width: 202px; padding: 3px !important;"><a href="http://en.wikipedia.org/wiki/File:HGC-storefront-night_Marian%27s.jpg" class="image" style="text-decoration: none; background-image: none;"><img alt="" src="http://upload.wikimedia.org/wikipedia/commons/2/24/HGC-storefront-night_Marian%27s.jpg" width="200" height="145" class="thumbimage" style="border: 1px solid rgb(204, 204, 204); vertical-align: middle; background-color: rgb(255, 255, 255);" /></a><div class="thumbcaption" style="border: none; line-height: 1.4em; text-align: left; padding: 3px !important;"><div class="magnify" style="border: none !important; background-image: none !important; float: right; background-position: initial initial !important; background-repeat: initial initial !important;"><a href="http://en.wikipedia.org/wiki/File:HGC-storefront-night_Marian%27s.jpg" class="internal" title="Enlarge" style="text-decoration: none; display: block; background-image: none !important; border: none !important;"><img src="http://bits.wikimedia.org/static-1.22wmf8/skins/common/images/magnify-clip.png" width="15" height="11" alt="" style="border: none !important; vertical-align: middle; display: block; background-image: none !important; background-position: initial initial !important; background-repeat: initial initial !important;" /></a></div>A Hallmark Gold Crown Store in Evansville, Indiana.</div></div></div>Hallmark offers or has offered the following products and services:<h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Greeting cards[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=6" title="Edit section: Greeting cards" style="text-decoration: none; background-image: none;">edit</a>]</h3>Hallmark Cards feature several brands and licenses. Shoebox, the company's line of humorous cards, evolved from <a href="http://en.wikipedia.org/wiki/Studio_cards" title="Studio cards" style="text-decoration: none; background-image: none;">studio cards</a>. Maxine (by John Wagner), was introduced in 1986 when she appeared on several Shoebox cards the year the alternative card line was launched. <a href="http://en.wikipedia.org/wiki/Hoops%26Yoyo" title="Hoops&Yoyo" style="text-decoration: none; background-image: none;">hoops&yoyo</a>, were characters created by Bob Holt and Mike Adair. <a href="http://en.wikipedia.org/wiki/Revilo" title="Revilo" class="mw-redirect" style="text-decoration: none; background-image: none;">Revilo</a> is another popular line, by artist Oliver Christianson ("Revilo" is "Oliver" spelled backwards). <a href="http://en.wikipedia.org/wiki/Forever_Friends(brand)" title="Forever Friends (brand)" style="text-decoration: none; background-image: none;">Forever Friends</a> was purchased in 1994 from English entrepreneur <a href="http://en.wikipedia.org/wiki/Andrew_Brownsword" title="Andrew Brownsword" style="text-decoration: none; background-image: none;">Andrew Brownsword</a>, who for four years subsequently was Chief Executive of Hallmark Europe. Image Craft was acquired by the William E. Coutts Company subsidiary of Hallmark Canada in the mid-2000s.Hallmark has provided software for creating and printing cards. This software has been known as <a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Card_Studio&action=edit&redlink=1" class="new" title="Hallmark Card Studio (page does not exist)" style="text-decoration: none; background-image: none;">Hallmark Card Studio</a>, with partner Nova Development, and Microsoft Greetings Workshop in partner with Microsoft.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-9" style="text-decoration: none; background-image: none; white-space: nowrap;">[9]</a>Notable changes to their line up has been in August 2008 when Hallmark added same-sex marriage cards after California joined Massachusetts as the only U.S. states with legal gay marriage. Hallmark also was the first company to recognize Valentine's Day.<h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Gift products[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=7" title="Edit section: Gift products" style="text-decoration: none; background-image: none;">edit</a>]</h3><dl style="margin-top: 0.2em; margin-bottom: 0.5em; line-height: 19.2px; background-color: rgb(255, 255, 255);"><dd style="line-height: 1.5em; margin-left: 1.6em; margin-bottom: 0.1em; margin-right: 0px;"><div class="notice plainlinks">This list is <a href="http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Lists#Incomplete_lists" title="Wikipedia:WikiProject Lists" style="text-decoration: none; background-image: none !important; padding: 0px !important;">incomplete</a>; you can help by <a class="external text" href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 0% 0%; background-repeat: no-repeat; padding-top: 0px !important; padding-bottom: 0px !important; padding-left: 0px !important;" xmlns:data="data">expanding it</a>.</div></dd></dl><ul style="line-height: 19.2px; margin: 0.3em 0px 0px 1.6em; padding: 0px; list-style-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaauaaaanaqmaaabb8jblaaaablbmvex="iVBORw0KGgoAAAANSUhEUgAAAAUAAAANAQMAAABb8jbLAAAABlBMVEX" auow5qsojaaaaaxrstlmaqobyzgaaabnjrefucb1jyeabbqw="AUow5QSOjAAAAAXRSTlMAQObYZgAAABNJREFUCB1jYEABBQw" wlcagqeagpidyt0ivcsaaaaasuvork5cyii="); background-color: rgb(255, 255, 255);" xmlns:data="data"><li style="margin-bottom: 0.1em;">Gifts, Greeting Cards</li><li style="margin-bottom: 0.1em;">Hallmark Flowers</li><li style="margin-bottom: 0.1em;">Keepsake Ornaments</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Road_Rovers" title="Road Rovers" style="text-decoration: none; background-image: none;">Road Rovers</a> — diecast cartoon vehicles<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-10" style="text-decoration: none; background-image: none; white-space: nowrap;">[10]</a></li><li style="margin-bottom: 0.1em;">Books</li><li style="margin-bottom: 0.1em;">Stationary</li><li style="margin-bottom: 0.1em;">Sentimental Frames</li><li style="margin-bottom: 0.1em;">Recordable Plush</li></ul><h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Licensors[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=8" title="Edit section: Licensors" style="text-decoration: none; background-image: none;">edit</a>]</h3><dl style="margin-top: 0.2em; margin-bottom: 0.5em; line-height: 19.2px; background-color: rgb(255, 255, 255);"><dd style="line-height: 1.5em; margin-left: 1.6em; margin-bottom: 0.1em; margin-right: 0px;"><div class="notice plainlinks">This list is <a href="http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Lists#Incomplete_lists" title="Wikipedia:WikiProject Lists" style="text-decoration: none; background-image: none !important; padding: 0px !important;">incomplete</a>; you can help by <a class="external text" href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 0% 0%; background-repeat: no-repeat; padding-top: 0px !important; padding-bottom: 0px !important; padding-left: 0px !important;" xmlns:data="data">expanding it</a>.</div></dd></dl>Hallmark manufactures greeting cards, ornaments, and related gift products from the following licensors:<ul style="line-height: 19.2px; margin: 0.3em 0px 0px 1.6em; padding: 0px; list-style-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaauaaaanaqmaaabb8jblaaaablbmvex="iVBORw0KGgoAAAANSUhEUgAAAAUAAAANAQMAAABb8jbLAAAABlBMVEX" auow5qsojaaaaaxrstlmaqobyzgaaabnjrefucb1jyeabbqw="AUow5QSOjAAAAAXRSTlMAQObYZgAAABNJREFUCB1jYEABBQw" wlcagqeagpidyt0ivcsaaaaasuvork5cyii="); background-color: rgb(255, 255, 255);" xmlns:data="data"><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/20th_Century_Fox" title="20th Century Fox" style="text-decoration: none; background-image: none;">20th Century Fox</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Beatrix_Potter" title="Beatrix Potter" style="text-decoration: none; background-image: none;">Beatrix Potter</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Cartoon_Network" title="Cartoon Network" style="text-decoration: none; background-image: none;">Cartoon Network</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/DC_Comics" title="DC Comics" style="text-decoration: none; background-image: none;">DC Comics</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Dr.Seuss" title="Dr. Seuss" style="text-decoration: none; background-image: none;">Dr. Seuss</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/DreamWorks_Animation" title="DreamWorks Animation" style="text-decoration: none; background-image: none;">DreamWorks Animation</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Family_Guy" title="Family Guy" style="text-decoration: none; background-image: none;">Family Guy</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Ford_Motor_Company" title="Ford Motor Company" style="text-decoration: none; background-image: none;">Ford Motor Company</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/General_Motors" title="General Motors" style="text-decoration: none; background-image: none;">General Motors</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hanna_Barbera" title="Hanna Barbera" class="mw-redirect" style="text-decoration: none; background-image: none;">Hanna Barbera</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Harley-Davidson" title="Harley-Davidson" style="text-decoration: none; background-image: none;">Harley-Davidson</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Ice_Age" title="Ice Age" class="mw-redirect" style="text-decoration: none; background-image: none;">Ice Age</a> film series</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Looney_Tunes" title="Looney Tunes" style="text-decoration: none; background-image: none;">Looney Tunes</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Lucasfilm" title="Lucasfilm" style="text-decoration: none; background-image: none;">Lucasfilm</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Marvel_Comics" title="Marvel Comics" style="text-decoration: none; background-image: none;">Marvel Comics</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Mattel" title="Mattel" style="text-decoration: none; background-image: none;">Mattel</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/MGM" title="MGM" class="mw-redirect" style="text-decoration: none; background-image: none;">MGM</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/National_Basketball_Association" title="National Basketball Association" style="text-decoration: none; background-image: none;">National Basketball Association</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/National_Football_League" title="National Football League" style="text-decoration: none; background-image: none;">National Football League</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/National_Hockey_League" title="National Hockey League" style="text-decoration: none; background-image: none;">National Hockey League</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Paws,Inc." title="Paws, Inc." class="mw-redirect" style="text-decoration: none; background-image: none;">Paws, Inc.</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Peanuts(comic)" title="Peanuts (comic)" class="mw-redirect" style="text-decoration: none; background-image: none;">Peanuts</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Peyo" title="Peyo" style="text-decoration: none; background-image: none;">Peyo</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Precious_Moments,Inc." title="Precious Moments, Inc." style="text-decoration: none; background-image: none;">Precious Moments, Inc.</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Rankin/Bass" title="Rankin/Bass" class="mw-redirect" style="text-decoration: none; background-image: none;">Rankin/Bass</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Sony_Pictures" title="Sony Pictures" class="mw-redirect" style="text-decoration: none; background-image: none;">Sony Pictures</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Star_Wars" title="Star Wars" style="text-decoration: none; background-image: none;">Star Wars</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/The_Hershey_Company" title="The Hershey Company" style="text-decoration: none; background-image: none;">The Hershey Company</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/The_Simpsons" title="The Simpsons" style="text-decoration: none; background-image: none;">The Simpsons</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/The_Walt_Disney_Company" title="The Walt Disney Company" style="text-decoration: none; background-image: none;">The Walt Disney Company</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Thomas_Kinkade" title="Thomas Kinkade" style="text-decoration: none; background-image: none;">Thomas Kinkade</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Tim_Burton" title="Tim Burton" style="text-decoration: none; background-image: none;">Tim Burton</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Ty_Inc" title="Ty Inc" class="mw-redirect" style="text-decoration: none; background-image: none;">Ty Inc</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Universal_Studios_Hollywood" title="Universal Studios Hollywood" style="text-decoration: none; background-image: none;">Universal Studios Hollywood</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Walt_Disney" title="Walt Disney" style="text-decoration: none; background-image: none;">Walt Disney</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Warner_Brothers" title="Warner Brothers" class="mw-redirect" style="text-decoration: none; background-image: none;">Warner Brothers</a></li></ul><h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Hallmark School Store[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=9" title="Edit section: Hallmark School Store" style="text-decoration: none; background-image: none;">edit</a>]</h3><a href="http://en.wikipedia.org/wiki/Alvirne_High_School" title="Alvirne High School" style="text-decoration: none; background-image: none;">Alvirne High School</a> in <a href="http://en.wikipedia.org/wiki/Hudson,New_Hampshire" title="Hudson, New Hampshire" style="text-decoration: none; background-image: none;">Hudson, New Hampshire</a>, operates the only Hallmark school store in the United States. Besides normal food and beverage items, the "Bronco Barn" store also sells Hallmark cards. The store is run by students in Marketing I and Marketing II classes, and is open to students all day and after school.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-11" style="text-decoration: none; background-image: none; white-space: nowrap;">[11]</a><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">Subsidiaries and assets[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=10" title="Edit section: Subsidiaries and assets" style="text-decoration: none; background-image: none;">edit</a>]</h2>Hallmark owns:<ul style="line-height: 19.2px; margin: 0.3em 0px 0px 1.6em; padding: 0px; list-style-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaauaaaanaqmaaabb8jblaaaablbmvex="iVBORw0KGgoAAAANSUhEUgAAAAUAAAANAQMAAABb8jbLAAAABlBMVEX" auow5qsojaaaaaxrstlmaqobyzgaaabnjrefucb1jyeabbqw="AUow5QSOjAAAAAXRSTlMAQObYZgAAABNJREFUCB1jYEABBQw" wlcagqeagpidyt0ivcsaaaaasuvork5cyii="); background-color: rgb(255, 255, 255);" xmlns:data="data"><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Crayola_LLC" title="Crayola LLC" class="mw-redirect" style="text-decoration: none; background-image: none;">Crayola LLC</a> (formerly Binney & Smith): makers of <a href="http://en.wikipedia.org/wiki/Crayola" title="Crayola" style="text-decoration: none; background-image: none;">Crayola</a>-brand <a href="http://en.wikipedia.org/wiki/Crayons" title="Crayons" class="mw-redirect" style="text-decoration: none; background-image: none;">crayons</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/w/index.php?title=DaySpring_Greeting_Cards&action=edit&redlink=1" class="new" title="DaySpring Greeting Cards (page does not exist)" style="text-decoration: none; background-image: none;">DaySpring Greeting Cards</a>, is the world's largest Christian greeting card company. It was purchased in 1999 from Cook Publishing and is based in<a href="http://en.wikipedia.org/wiki/Siloam_Springs,Arkansas" title="Siloam Springs, Arkansas" style="text-decoration: none; background-image: none;">Siloam Springs, Arkansas</a>.</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Business_Expressions" title="Hallmark Business Expressions" style="text-decoration: none; background-image: none;">Hallmark Business Expressions</a>: Formed in 1996, Hallmark Business Expressions is a business-to-business subsidiary of Hallmark Cards, Inc. and is headquartered in Kansas City, MO.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-12" style="text-decoration: none; background-image: none; white-space: nowrap;">[12]</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Channel" title="Hallmark Channel" style="text-decoration: none; background-image: none;">Hallmark Channel</a>: cable television network — Hallmark Cards owns the majority of stock in this publicly traded company (Crown Media Holdings);</li><li style="margin-bottom: 0.1em;">Hallmark Gold Crown: a chain of independently-owned card and gift stores in the United States and Canada.</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Business_Connections" title="Hallmark Business Connections" style="text-decoration: none; background-image: none;">Hallmark Business Connections</a>: Incentives — Reward programs, recognition programs and online gift certificates;</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Halls(department_store)" title="Halls (department store)" style="text-decoration: none; background-image: none;">Halls</a>, an upscale <a href="http://en.wikipedia.org/wiki/Department_store" title="Department store" style="text-decoration: none; background-image: none;">department store</a> at Kansas City's <a href="http://en.wikipedia.org/wiki/Country_Club_Plaza" title="Country Club Plaza" style="text-decoration: none; background-image: none;">Country Club Plaza</a> and <a href="http://en.wikipedia.org/wiki/Crown_Center,Kansas_City" title="Crown Center, Kansas City" class="mw-redirect" style="text-decoration: none; background-image: none;">Crown Center</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Rainbow_Brite" title="Rainbow Brite" style="text-decoration: none; background-image: none;">Rainbow Brite</a>: a franchise of children's dolls</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Shirt_Tales" title="Shirt Tales" style="text-decoration: none; background-image: none;">Shirt Tales</a>: a franchise of cards, featuring animals with shirts that read different messages</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/w/index.php?title=Sunrise_Greetings&action=edit&redlink=1" class="new" title="Sunrise Greetings (page does not exist)" style="text-decoration: none; background-image: none;">Sunrise Greetings</a>: Located in Bloomington, IN</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Zoobilee_Zoo" title="Zoobilee Zoo" style="text-decoration: none; background-image: none;">Zoobilee Zoo</a>: a 1986 TV show, centered a zoo populated by animals with artistic tastes</li></ul>In addition, Hallmark Cards is the property manager of the <a href="http://en.wikipedia.org/wiki/Crown_Center,Kansas_City" title="Crown Center, Kansas City" class="mw-redirect" style="text-decoration: none; background-image: none;">Crown Center</a> commercial complex, adjacent to its headquarters, and the owner of <a href="http://en.wikipedia.org/wiki/Lithographer" title="Lithographer" class="mw-redirect" style="text-decoration: none; background-image: none;">lithographer</a>Litho-Krome Co.<h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Philanthropy[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=11" title="Edit section: Philanthropy" style="text-decoration: none; background-image: none;">edit</a>]</h3>In 2006, Hallmark donated its extensive collection of photographs by prominent photographers including <a href="http://en.wikipedia.org/wiki/Todd_Webb" title="Todd Webb" style="text-decoration: none; background-image: none;">Todd Webb</a> to the <a href="http://en.wikipedia.org/wiki/Nelson-Atkins_Museum_of_Art" title="Nelson-Atkins Museum of Art" style="text-decoration: none; background-image: none;">Nelson-Atkins Museum of Art</a> in Kansas City.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-twsOctBE14-13" style="text-decoration: none; background-image: none; white-space: nowrap;">[13]</a><h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Hallmark Music[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=12" title="Edit section: Hallmark Music" style="text-decoration: none; background-image: none;">edit</a>]</h3>In the <a href="http://en.wikipedia.org/wiki/Philippines" title="Philippines" style="text-decoration: none; background-image: none;">Philippines</a>, singer Richard Tan sang a song about Hallmark Cards, entitled "No One Throws Away Memories". The song was featured in a commercial of the product in the 1970s.[<a href="http://en.wikipedia.org/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed" style="text-decoration: none; background-image: none;">citation needed</a>]In the mid-1980s, the company started its music division, issuing compilation albums by a number of popular artists.[<a href="http://en.wikipedia.org/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed" style="text-decoration: none; background-image: none;">citation needed</a>] In 2004, Hallmark entered into a licensing agreement with <a href="http://en.wikipedia.org/w/index.php?title=Somerset_Entertainment&action=edit&redlink=1" class="new" title="Somerset Entertainment (page does not exist)" style="text-decoration: none; background-image: none;">Somerset Entertainment</a> to produce Hallmark Music CDs.[<a href="http://en.wikipedia.org/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed" style="text-decoration: none; background-image: none;">citation needed</a>]<h3 style="background-image: none; background-color: rgb(255, 255, 255); margin: 0px 0px 0.3em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom-style: none; line-height: 19.2px;">Former subsidiaries[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=13" title="Edit section: Former subsidiaries" style="text-decoration: none; background-image: none;">edit</a>]</h3><ul style="line-height: 19.2px; margin: 0.3em 0px 0px 1.6em; padding: 0px; list-style-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaauaaaanaqmaaabb8jblaaaablbmvex="iVBORw0KGgoAAAANSUhEUgAAAAUAAAANAQMAAABb8jbLAAAABlBMVEX" auow5qsojaaaaaxrstlmaqobyzgaaabnjrefucb1jyeabbqw="AUow5QSOjAAAAAXRSTlMAQObYZgAAABNJREFUCB1jYEABBQw" wlcagqeagpidyt0ivcsaaaaasuvork5cyii="); background-color: rgb(255, 255, 255);" xmlns:data="data"><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/RHI_Entertainment" title="RHI Entertainment" class="mw-redirect" style="text-decoration: none; background-image: none;">Hallmark Entertainment</a>: a producer of television shows and mini-series. Halmi Jr. and Halmi Sr. acquired the company in 2006 and was absorbed into<a href="http://en.wikipedia.org/wiki/RHI_Entertainment" title="RHI Entertainment" class="mw-redirect" style="text-decoration: none; background-image: none;">RHI Entertainment</a>;</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Univision" title="Univision" style="text-decoration: none; background-image: none;">Univision</a>: Hallmark owned <a href="http://en.wikipedia.org/wiki/Spanish-language" title="Spanish-language" class="mw-redirect" style="text-decoration: none; background-image: none;">Spanish-language</a> broadcaster Univision from 1986 to 1992<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-14" style="text-decoration: none; background-image: none; white-space: nowrap;">[14]</a></li></ul><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">Hallmark photographic collection[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=14" title="Edit section: Hallmark photographic collection" style="text-decoration: none; background-image: none;">edit</a>]</h2>The <a href="http://en.wikipedia.org/wiki/Hallmark_Photographic_Collection" title="Hallmark Photographic Collection" style="text-decoration: none; background-image: none;">Hallmark Photographic Collection</a> was donated to the <a href="http://en.wikipedia.org/wiki/Nelson-Atkins_Museum_of_Art" title="Nelson-Atkins Museum of Art" style="text-decoration: none; background-image: none;">Nelson-Atkins Museum of Art</a> in Kansas City, Missouri.<h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">Legal problems[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=15" title="Edit section: Legal problems" style="text-decoration: none; background-image: none;">edit</a>]</h2>On September 6, 2007, <a href="http://en.wikipedia.org/wiki/Paris_Hilton" title="Paris Hilton" style="text-decoration: none; background-image: none;">Paris Hilton</a> filed an <a href="http://en.wikipedia.org/wiki/Injunction" title="Injunction" style="text-decoration: none; background-image: none;">injunction</a> lawsuit against Hallmark Cards Inc. in <a href="http://en.wikipedia.org/wiki/U.S.District_Court" title="U.S. District Court" class="mw-redirect" style="text-decoration: none; background-image: none;">U.S. District Court</a> over the unlawful use of her picture and catchphrase "That's hot" on a greeting card. The card is titled "Paris's First Day as a Waitress" with a photograph of Hilton's face on a cartoon of a waitress serving a plate of food, with a Hilton's dialogue bubble, "Don't touch that, it's hot." (which had a <a href="http://en.wikipedia.org/wiki/Registered_trademark" title="Registered trademark" class="mw-redirect" style="text-decoration: none; background-image: none;">registered trademark</a> on February 13, 2007). Hilton's attorney Brent Blakely said that the <a href="http://en.wikipedia.org/wiki/Copyright_infringement" title="Copyright infringement" style="text-decoration: none; background-image: none;">infringement</a> damages would be based on <a href="http://en.wikipedia.org/wiki/Profit(accounting)" title="Profit (accounting)" style="text-decoration: none; background-image: none;">profits</a> from the $2.49 greeting cards. Julie O'Dell said that Hallmark used the card as <a href="http://en.wikipedia.org/wiki/Parody" title="Parody" style="text-decoration: none; background-image: none;">parody</a>, protected under <a href="http://en.wikipedia.org/wiki/Fair_use" title="Fair use" style="text-decoration: none; background-image: none;">fair use</a> law.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-15" style="text-decoration: none; background-image: none; white-space: nowrap;">[15]</a><a href="http://en.wikipedia.org/wiki/Neil_Armstrong" title="Neil Armstrong" style="text-decoration: none; background-image: none;">Neil Armstrong</a> sued Hallmark Cards in 1994 after they used his name and a recording of his quote, "That's one small step for a man, one giant leap for mankind" in a Christmas ornament without permission. The lawsuit was settled <a href="http://en.wikipedia.org/wiki/Out_of_court" title="Out of court" class="mw-redirect" style="text-decoration: none; background-image: none;">out of court</a> for an undisclosed amount of money which Armstrong donated to <a href="http://en.wikipedia.org/wiki/Purdue_University" title="Purdue University" style="text-decoration: none; background-image: none;">Purdue University</a>. The case caused Armstrong and <a href="http://en.wikipedia.org/wiki/NASA" title="NASA" style="text-decoration: none; background-image: none;">NASA</a> to be more careful about the usage of astronaut names, photographs and recordings, and to whom he had granted permission. For non-profit and government public-service announcements, he would usually give permission.<a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_note-16" style="text-decoration: none; background-image: none; white-space: nowrap;">[16]</a><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">See also[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=16" title="Edit section: See also" style="text-decoration: none; background-image: none;">edit</a>]</h2><ul style="line-height: 19.2px; margin: 0.3em 0px 0px 1.6em; padding: 0px; list-style-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaauaaaanaqmaaabb8jblaaaablbmvex="iVBORw0KGgoAAAANSUhEUgAAAAUAAAANAQMAAABb8jbLAAAABlBMVEX" auow5qsojaaaaaxrstlmaqobyzgaaabnjrefucb1jyeabbqw="AUow5QSOjAAAAAXRSTlMAQObYZgAAABNJREFUCB1jYEABBQw" wlcagqeagpidyt0ivcsaaaaasuvork5cyii="); background-color: rgb(255, 255, 255);" xmlns:data="data"><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Cardmaking" title="Cardmaking" style="text-decoration: none; background-image: none;">Cardmaking</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Crown_Center" title="Crown Center" style="text-decoration: none; background-image: none;">Crown Center</a>, shopping, entertainment, business, and headquarters office complex in Kansas City, Missouri.</li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_holiday" title="Hallmark holiday" style="text-decoration: none; background-image: none;">Hallmark holiday</a></li><li style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Rainbow_Brite" title="Rainbow Brite" style="text-decoration: none; background-image: none;">Rainbow Brite</a></li></ul><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">References[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=17" title="Edit section: References" style="text-decoration: none; background-image: none;">edit</a>]</h2><div class="reflist" style="margin-bottom: 0.5em; line-height: 19.2px; background-color: rgb(255, 255, 255); list-style-type: decimal;"><ol class="references" style="line-height: 1.5em; margin: 0.3em 0px 0.5em 3.2em; padding: 0px; list-style-image: none; list-style-type: inherit;"><li id="cite_note-1" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-1" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://corporate.hallmark.com/Company/Company-History" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Hallmark Corporate Information - Hallmark History"</a>. Retrieved 7 November 2012.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.btitle=Hallmark+Corporate+Information+-+Hallmark+History&rft.genre=book&rft_id=http%3A%2F%2Fcorporate.hallmark.com%2FCompany%2FCompany-History&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-2" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-2" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external free" href="http://inventors.about.com/od/weirdmuseums/ig/Valentine-s-Day-Cards/Hallmark-Card.htm" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">http://inventors.about.com/od/weirdmuseums/ig/Valentine-s-Day-Cards/Hallmark-Card.htm</a></li><li id="cite_note-3" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-3" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://www.nea.gov/honors/medals/medalists_year.html#85" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">Lifetime Honors — National Medal of Arts</a>, USA.</li><li id="cite_note-EarlyYears-4" style="margin-bottom: 0.1em;">^ <a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-EarlyYears_4-0" style="text-decoration: none; background-image: none;">a</a> <a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-EarlyYears_4-1" style="text-decoration: none; background-image: none;">b</a> <a rel="nofollow" class="external text" href="http://corporate.hallmark.com/history/Early-Innovation-1910s-30s" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Early Innovation 1910s – 30s"</a>. Hallmark Corporate. Retrieved June 08, 2011.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.btitle=Early+Innovation+1910s+%E2%80%93+30s&rft.genre=book&rft_id=http%3A%2F%2Fcorporate.hallmark.com%2Fhistory%2FEarly-Innovation-1910s-30s&rft.pub=Hallmark+Corporate&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-5" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-5" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://corporate.hallmark.com/history/brand-legacy" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Corporate Information: Brand Legacy"</a>.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.btitle=Corporate+Information%3A+Brand+Legacy&rft.genre=book&rft_id=http%3A%2F%2Fcorporate.hallmark.com%2Fhistory%2Fbrand-legacy&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-6" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-6" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://corporate.hallmark.com/Company/Hallmark-Hall-Of-Fame" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Corporate Information: Hallmark Hall of Fame History"</a>.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.btitle=Corporate+Information%3A+Hallmark+Hall+of+Fame+History&rft.genre=book&rft_id=http%3A%2F%2Fcorporate.hallmark.com%2FCompany%2FHallmark-Hall-Of-Fame&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-creative1-7" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-creative1_7-0" style="text-decoration: none; background-image: none;">^{</a> }(10 July 1998). <a rel="nofollow" class="external text" href="http://news.google.com/newspapers?nid=1893&dat=19980710&id=H6kfAAAAIBAJ&sjid=ctYEAAAAIBAJ&pg=4673,1369321" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">Hallmark Cards agrees to buy British competitor</a>, <a href="http://en.wikipedia.org/wiki/Southeast_Missourian" title="Southeast Missourian" style="text-decoration: none; background-image: none;">Southeast Missourian</a> (Associated Press story)</li><li id="cite_note-inter-8" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-inter_8-0" style="text-decoration: none; background-image: none;">^{</a> }(11 September 1998). <a rel="nofollow" class="external text" href="http://news.google.com/newspapers?id=onxaAAAAIBAJ&sjid=WksDAAAAIBAJ&pg=4201,2183816&dq" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">Hallmark buys firm</a>, <a href="http://en.wikipedia.org/wiki/Victoria_Advocate" title="Victoria Advocate" class="mw-redirect" style="text-decoration: none; background-image: none;">Victoria Advocate</a></li><li id="cite_note-9" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-9" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://www.microsoft.com/presspass/press/1996/sept96/greetpr.mspx" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Microsoft and Hallmark Connections Team Up to Offer Microsoft Greetings Workshop"</a>. <a href="http://en.wikipedia.org/wiki/Microsoft" title="Microsoft" style="text-decoration: none; background-image: none;">Microsoft</a>. 11 September 1996. Retrieved 1 October 2010.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.btitle=Microsoft+and+Hallmark+Connections+Team+Up+to+Offer+Microsoft+Greetings+Workshop&rft.date=11+September+1996&rft.genre=book&rft_id=http%3A%2F%2Fwww.microsoft.com%2Fpresspass%2Fpress%2F1996%2Fsept96%2Fgreetpr.mspx&rft.pub=Microsoft&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-10" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-10" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external free" href="http://www.jubys.com/rr.html" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">http://www.jubys.com/rr.html</a></li><li id="cite_note-11" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-11" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://www.alvirnehs.org/?q=node/295" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Alvirne High School students have the opportunity to operate the only Hallmark high school store in the United States."</a></li><li id="cite_note-12" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-12" style="text-decoration: none; background-image: none;">^{</a> }Carol Krol (16 October 2006). <a rel="nofollow" class="external text" href="http://www.btobonline.com/apps/pbcs.dll/article?AID=/20061016/FREE/610160701" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Marketers find opportunities for better targeting ROI"</a>. btobonline.com. Retrieved 1 October 2010.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.au=Carol+Krol&rft.aulast=Carol+Krol&rft.btitle=Marketers+find+opportunities+for+better+targeting+ROI&rft.date=16+October+2006&rft.genre=book&rft_id=http%3A%2F%2Fwww.btobonline.com%2Fapps%2Fpbcs.dll%2Farticle%3FAID%3D%2F20061016%2FFREE%2F610160701&rft.pub=btobonline.com&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-twsOctBE14-13" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-twsOctBE14_13-0" style="text-decoration: none; background-image: none;">^{</a> }KATHRYN SHATTUCK (February 18, 2006). <a rel="nofollow" class="external text" href="http://query.nytimes.com/gst/fullpage.html?res=9506E6DA103EF93BA25751C0A9609C8B63&sec=&spon=&pagewanted=all" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"For a Dear Museum: Love, Hallmark"</a>. The New York Times. Retrieved 2010-10-10.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.au=KATHRYN+SHATTUCK&rft.aulast=KATHRYN+SHATTUCK&rft.btitle=For+a+Dear+Museum%3A+Love%2C+Hallmark&rft.date=February+18%2C+2006&rft.genre=book&rft_id=http%3A%2F%2Fquery.nytimes.com%2Fgst%2Ffullpage.html%3Fres%3D9506E6DA103EF93BA25751C0A9609C8B63%26sec%3D%26spon%3D%26pagewanted%3Dall&rft.pub=%27%27The+New+York+Times%27%27&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li><li id="cite_note-14" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-14" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://pressroom.hallmark.com/subsidiary_fact_sheet.html" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"?"</a>.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.btitle=%3F&rft.genre=book&rft_id=http%3A%2F%2Fpressroom.hallmark.com%2Fsubsidiary_fact_sheet.html&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988">[<a href="http://en.wikipedia.org/wiki/Wikipedia:Link_rot" title="Wikipedia:Link rot" style="text-decoration: none; background-image: none;">dead link</a>]</li><li id="cite_note-15" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-15" style="text-decoration: none; background-image: none;">^{</a> }<a rel="nofollow" class="external text" href="http://www.thesmokinggun.com/documents/celebrity/paris-hilton-sues-over-hallmark-card" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">"Paris Hilton Sues Over Hallmark Card"</a>. The Smoking Gun. September 7, 2007. Retrieved December 12, 2008.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.atitle=Paris+Hilton+Sues+Over+Hallmark+Card&rft.date=September+7%2C+2007&rft.genre=article&rft_id=http%3A%2F%2Fwww.thesmokinggun.com%2Fdocuments%2Fcelebrity%2Fparis-hilton-sues-over-hallmark-card&rft.jtitle=The+Smoking+Gun&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal" class="Z3988" /></li><li id="cite_note-16" style="margin-bottom: 0.1em;"><a href="http://en.wikipedia.org/wiki/Hallmark_Cards#cite_ref-16" style="text-decoration: none; background-image: none;">^{</a> }Hansen, James R. (2005). First Man: The Life of Neil A. Armstrong. Simon & Schuster. p. 628. <a href="http://en.wikipedia.org/wiki/International_Standard_Book_Number" title="International Standard Book Number" style="text-decoration: none; background-image: none;">ISBN</a> <a href="http://en.wikipedia.org/wiki/Special:BookSources/0-7432-5751-0" title="Special:BookSources/0-7432-5751-0" style="text-decoration: none; background-image: none;">0-7432-5751-0</a>.<span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AHallmark+Cards&rft.au=Hansen%2C+James+R.&rft.aulast=Hansen%2C+James+R.&rft.btitle=First+Man%3A+The+Life+of+Neil+A.+Armstrong&rft.date=2005&rft.genre=book&rft.isbn=0-7432-5751-0&rft.pages=628&rft.pub=Simon+%26+Schuster&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook" class="Z3988" /></li></ol></div><h2 style="background-image: none; background-color: rgb(255, 255, 255); font-weight: normal; margin: 0px 0px 0.6em; overflow: hidden; padding-top: 0.5em; padding-bottom: 0.17em; border-bottom: 1px solid rgb(170, 170, 170); line-height: 19.2px;">External links[<a href="http://en.wikipedia.org/w/index.php?title=Hallmark_Cards&action=edit&section=18" title="Edit section: External links" style="text-decoration: none; background-image: none;">edit</a>]</h2><ul style="line-height: 19.2px; margin: 0.3em 0px 0px 1.6em; padding: 0px; list-style-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaauaaaanaqmaaabb8jblaaaablbmvex="iVBORw0KGgoAAAANSUhEUgAAAAUAAAANAQMAAABb8jbLAAAABlBMVEX" auow5qsojaaaaaxrstlmaqobyzgaaabnjrefucb1jyeabbqw="AUow5QSOjAAAAAXRSTlMAQObYZgAAABNJREFUCB1jYEABBQw" wlcagqeagpidyt0ivcsaaaaasuvork5cyii="); background-color: rgb(255, 255, 255);" xmlns:data="data"><li style="margin-bottom: 0.1em;"><a rel="nofollow" class="external text" href="http://www.hallmark.com/" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">Official website</a></li><li style="margin-bottom: 0.1em;"><a rel="nofollow" class="external text" href="http://corporate.hallmark.com/" style="text-decoration: none; background-image: url(" data:image="data:image" png="png" base64="base64" ivborw0kggoaaaansuheugaaaaoaaaakcayaaacnms="iVBORw0KGgoAAAANSUhEUgAAAAoAAAAKCAYAAACNMs" aaaavkleqvr4xn3pgqkamqhduxfqtu7kttkpd5ra8ainfartq2irxfwt2qedafttj2fspioe1ecoleuowwjgzyab="AAAAVklEQVR4Xn3PgQkAMQhDUXfqTu7kTtkpd5RA8AInfArtQ2iRXFWT2QedAfttj2FsPIOE1eCOlEuoWWjgzYaB" ikegorxxhqb="IkeGOrxXhqB" ua9bfcm0lazuh="uA9Bfcm0lAZuh" yiead="YIeAD" caqsz4kcmuaaaaasuvork5cyii="); padding-right: 13px; background-position: 100% 50%; background-repeat: no-repeat;" xmlns:data="data">Corporate website</a></li></ul>